Vevo explains how to avoid YouTube ‘algorithmic death-spiral’
YouTube Algorithmic Death Spiral? We liked their early albums before they sold out… But no, a YouTube algorithmic death spiral is what Vevo is hoping to help artists avoid. Ed Walker, the company’s VP of original content...
November 5, 2019
TikTok users try to figure out its recommendation algorithm
Since the earliest days of people becoming famous on YouTube, there’s been intent debate about how the platform’s recommendation algorithm works and, as a follow-on, how to game that algorithm to get more views. It’s...
August 16, 2019
Facebook news-feed to focus more on friends and ‘worthwhile’ links
Earlier this week Music Ally reported on Facebook’s admission that its new privacy tool may impact the way marketers use targeting features to build audiences on the social network. Now the company has followed that with an...
May 17, 2019
Report 422: Playlisting’s next leap forward
Playlists have been referred to as everything from the new album, the new compilation, the new greatest hits, through to the new radio, the new MTV and more. Whether you’re a pop act trying to build a truly global audience...
March 27, 2019
Spotify’s music boss warns artists off top playlists too early
Spotify’s global head of music Nick Holmsten has given a pre-Grammys interview to The Hollywood Reporter. While the headlines are being made by his comments on Spotify’s hateful-conduct controversy last year (“it’s...
February 8, 2019
Spotify may start personalising its human-curated playlists
There has long been a clear separation between the two kinds of playlists on Spotify: the human-curated ones like RapCaviar and New Music Friday on one side, and the algo-personalised ones like Discover Weekly and Release...
September 24, 2018
Facebook says people are the biggest influence on its algorithm
There has been a lot of debate about what Facebook’s news feed algorithm does and does not let its users see in terms of posts, whether from friends or pages they’ve liked. Now a research paper published by Facebook’s...
May 8, 2015
How worried should you be about Google ‘Mobilegeddon’ change?
Well, the first thing to say is that the name ‘Mobilegeddon’ (yes, it’s inevitably also a hashtag) vastly oversells the likely impact of Google’s latest changes to its search-engine algorithm. Basically, it’s all...
April 21, 2015
Music bodies hitting Grooveshark hard with Google takedowns
Controversial streaming service Grooveshark is taking a hit to its Google search ranking. The company is being targeted by a blizzard of takedown requests sent to Google, which recently started actually taking this data into...
March 24, 2015
Games firm Harmonix working on music VR
We wrote recently about the return of console franchise Rock Band courtesy of its developer Harmonix. But it turns out Harmonix is working on something else too: virtual reality for music. One of its investors, Foundry Group’s...
March 18, 2015
How humans are a growing factor in Facebook’s news feed curation
You’ve likely read umpteen articles about Facebook’s news feed algorithm over the last couple of years: how it narrows down the 1,500 daily posts the average user could see in their feed to around 300, and the declining...
February 2, 2015
Facebook cracking down on ‘overly promotional page posts’
There are more changes coming to Facebook’s news feed algorithm, and they’re likely to leave some marketers howling. It’s based on a recent survey of Facebook users: “People told us they wanted to see more stories...
November 20, 2014