Sandbox Issue 229: Partnerships. How labels are sharing marketing
Lead: Collaborations have long been a staple in the music industry, but something different is happening today as social media and analytics become key parts of marketing campaigns. In the “old days”, labels would trade...
May 29, 2019
HoloMe launches AR music video for Warner Music artist Amir
French-Israeli singer Amir is the latest artist exploring augmented-reality (AR) technology, with the help of his label Warner Music France and startup HoloMe. The latter company has created a smartphone app, called Amir...
May 22, 2019