Spotify brings its podcast analytics out of beta
In early October 2018, Spotify launched a version of its analytics for podcasters, offering data on their listeners, ‘starts’ and streams – in beta. Now the tool is coming out of beta, and is thus available to anyone...
August 14, 2019
Apple Music brings its artist analytics out of beta
We’ve heard regular praise for Apple Music’s analytics tools since they launched in 2018 as a beta version. Now the dashboard is coming out of beta and is open to all artists. Also new: there’s an iPhone app for the...
August 9, 2019
App-analytics reports offer latest insights into YouTube
For any digital platform that’s careful about the numbers it makes available for public consumption, there’s a squadron of third-party research firms aiming to fill the gap with their own calculations and estimates. Today...
August 2, 2019
Analysts frustrated at lack of hard numbers on YouTube
How much money does YouTube make? The New York Times offers a carefully-vague suggestion in its latest article about Alphabet’s video service: “YouTube probably generates $16 billion to $25 billion in annual revenue,...
July 25, 2019
Database Devi offers analytics focused on urban/Latin music
The cycle of music-analytics startups is well-established. They arrive. If they’re good they build an audience. Then someone bigger (Spotify, Apple and Pandora in past examples) snaps them up. Repeat. And while those big...
March 22, 2019
Twitter’s new video analytics tool helps marketers with timing
Twitter has launched a new analytics tool for people and companies posting video on its platform. It’s called Timing is Everything, and we think it could be quite useful for musicians. “Timing is Everything displays...
March 7, 2019
Spotify launches analytics for music publishers
Streaming service Spotify has analytics for labels and distributors, and separately for artists and their managers. Spot who's missing? Publishers - and by extension, songwriters. At least they were missing until now. This...
November 8, 2018
Instagram’s new marketing features: ‘promote’ for stories and business analytics
Music marketers have a couple of new tools to investigate for Instagram. One is something called ‘promote’ for stories, where Instagram business accounts – a number of artists’ profiles have been converted to...
November 2, 2018
Next Big Sound opens up its Pandora data on artists
Music-streaming service Pandora's analytics division Next Big Sound is opening up its data, in an effort to give Pandora metrics a higher profile within the music industry. Until now, artists, managers and labels could...
September 27, 2018
Analytics startup Asaii to shut down on 14 October
It’s been a rapid rise to prominence for analytics startup Asaii: we wrote about the company in our Sandbox report in July 2017; it pitched at our NY:LON Connect conference in January 2018 and was then a MidemLab finalists...
September 17, 2018
Food for thought: what makes a good metric?
Chris Moran is editor of strategic projects at British newspaper the Guardian, and was heavily involved in its development of an in-house analytics tool called Ophan to make sense of its digital traffic.
August 23, 2018
Variety publisher invests in music-analytics firm BuzzAngle
We know BuzzAngle Music best for its work providing analytics on sales, streaming and radio airplay in the US, as an alternative source to the official Billboard / Nielsen axis of charts clout in that market. So here’s...
July 30, 2018