Tag: analytics

One of the announcements made at the NY:LON Connect conference this week came from music analytics firm Viberate.

Using smart-links to direct fans to their preferred streaming service is a long-established part of music marketing.

Profoundly unsurprising news of the day: Taylor Swift has been hugely popular on social media for a long, long time.

While NFTs stole the headlines in 2022, a raft of other exciting developments took place, and various music/tech startups took leaps and bounds as they strove to create new technological opportunities for creativity, commerce,...

Apple has added more features, including a profile section where musicians can create a customised bio by answering a series of short questions.

Distributor Symphonic has been steadily growing its business, including in territories like Latin America and Africa.

Beyoncé's 'Renaissance' album is a big cultural moment, but how big AND long-lasting a streaming moment will it be?

Mandolin's next move? Fan analytics and a richer-media take on smart links. It is launching two new services for artists.

Analytics have become a core part of the services global streaming services provide to artists and labels.

Many of Utopia Music's announcements so far have involved acquisitions and hirings, but now the company is starting to talk about partnerships.

The music analytics firm's 'Post-pandemic Festival Report' analyses the lineups and ticket prices of 500 of the top music festivals globally.

Their partnership has expanded with more detailed reporting, including user trends and daily, weekly and monthly data.