Tag: a&r

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AR firm Blippar raises $37m including funding from former Crowdmix backer

British augmented-reality tech firm Blippar may be familiar to longtime readers: it was one of the AR startups back in the day that ran some projects with labels to market music.
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Sandbox Issue 202: GDPR FYI (General Data Protection Regulation)

This week’s lead feature looks at how the GDPR (General Data Protection Regulation) comes into effect on 25th May in Europe but it has huge global implications for those holding and using consumer data. Against the backdrop...
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A&R’s data moment: Sodatone acquisition and Instrumental funding

Two separate announcements yesterday highlight the fact that big-data and machine-learning for A&R purposes are enjoying a bit of a moment – after years of being mostly seen as a controversial niche when they cropped up...
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Sandbox Issue 198: The Analytic Trick

Lead: Apple Music is slowly rolling out its analytics tools for artists and Saavn is following suit. YouTube, SoundCloud and Spotify have been offering such tools for years – but as streaming grows, the nature and detail...
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Sandbox Issue 192: Show and Tell

Lead: Both Spotify and Apple Music are going heavy on original video, using this as a new reason for people to subscribe as well as a means to generate unique (and exclusive) content at the precise moment acts and labels...
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REPORT 410: AR SPECIAL–MUSIC’S AUGMENTED FUTURE

Lead: Take an in-depth look into the world of AR and ask if this is finally the time for a technology that has been knocking on the door for some time now to finally take off in a meaningful way. Beyond Music: Try these brilliant...
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Marketing & A&R Manager Aftercluv – Universal Music Group – Los Angeles or Miami

Aftercluv is the recently created dance music division of Universal Music Latin America. With both a global vision and reach, Aftercluv is a 360-platform dedicated to electronic-dance entertainment and culture comprised of...
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Sandbox 184: Save of the century, why pre-save is the new rave

Lead: A decade ago, the focus in album marketing was around the pre-order, using instant grats at the bait to get fans to order albums before they had even come out. Now the emphasis has shifted to the pre-save – primarily...
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The magic words of A&R: storytelling and market knowledge

The final morning of the Midem conference included a panel on how to sign and develop artists, as digital's impact grows on both discovery and consumption. Speakers were Vidhi Gandhi (A&R at Ninja Tune), Patrik Larsson...
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Apple reportedly testing augmented reality glasses

Google Glass was a flop, while it’s too early to tell whether Snapchat Spectacles will be a novelty or a hit. Now Apple may be planning to join the augmented-reality (AR) specs battle, according to Bloomberg’s report...
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Pokemon Go popularity starts sparking music/AR ideas

Nintendo’s Pokemon Go mobile game continues to be a craze, with the latest estimate suggesting it had 21 million daily active users in the US on Monday.
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Twitter has formed a team to focus on VR and AR

Twitter is the latest technology company upping its investment in virtual reality (VR) and augmented reality (AR). Specialist site UploadVR reported yesterday that Twitter has “formed a new team focused on VR and AR development”...