Spotify makes its live-audio move with Locker Room acquisition
“There are elements of live listening that will eventually exist on Spotify too. You should imagine that functionality being available,” Spotify CEO Daniel Ek told Music Ally in February this year, when we asked...
March 31, 2021
Musiio helps Melodie add ‘audio to search other audio’ feature
Musiio is one of the startups we’ve been tracking in recent years, as it develops its technology to scan and tag large catalogues of music. And also search through them more efficiently, as seen in its latest partnership,...
March 30, 2021
Spotify and Apple show narrative ambition with new audio stories
There is more to non-music audio than podcasts, as we’ve been pointing out recently. The latest proof comes from Spotify and Apple, with their latest content experiments. Spotify has released nine new audiobooks on its...
January 26, 2021
‘Audio first’ race intensifies with Apple and Tencent Music
It was February 2019 when Spotify signalled its move to an “audio-first” strategy, pushing towards a future where more than 20% of its listening would come from “non-music content”. A succession of acquisitions and...
January 18, 2021
Sony unveils its first 360 Reality Audio smart speakers
Sony’s consumer electronics arm has been showing off its new smart speakers, which are its first to use the company’s 360 Reality Audio format. They do stick to some Sony traditions though: numberwangtastic product...
January 11, 2021
Apple reveals AirPods Max headphones and Fitness+ launch
Despite two recent press events, Apple wasn’t quite done with product launches for 2020. Yesterday it unwrapped its latest audio product: a pair of wireless over-the-ear headphones called AirPods Max, for people with...
December 9, 2020
Apple News updates show how Apple and Spotify’s audio strategies differ
Spotify’s ‘audio-first’ strategy – as originally outlined here – is about one audio app to rule them all, currently focused on music and podcasts, with an eye to other kinds of content in the future....
July 16, 2020
Twitter adds voice posts: ‘Sometimes 280 characters aren’t enough’
People in Silicon Valley have been getting hot under the collar recently about an app called Clubhouse, which is based on people recording and uploading voice messages. Now there’s more good news for people who love...
June 18, 2020
Broccoli Content CEO challenges Spotify to sign Equality in Audio pact (Update: it’s signed)
We wrote about the Equality in Audio Pact earlier this month. Launched by podcast producer Broccoli Content, it was a list of five pledges that audio production companies could make, including paying interns; hiring LGBTQIA+,...
June 15, 2020
Spinnin’ Records tracks go 360 Reality Audio for Deezer
Dance label Spinnin’ Records has launched a 52-track playlist on Deezer of tracks remastered for the 360 Reality Audio hi-res format. Billed as the “first ever 360 dance playlist on Deezer”, it includes...
May 20, 2020
Splice acquires audio technology startup Superpowered
Music creation firm Splice has announced its latest acquisition: of Superpowered, which was part of the first Techstars Music accelerator in 2017. Back then, it was described as having developed the “fastest mobile...
May 15, 2020
Startup Dirac raises $6m and adds Spotify veteran to board
We’ve covered a number of startups in the ‘audio tech’ sector in recent times: among them Accusonus (which raised $3.3m in November 2019); Sonarworks (which showed off a personalised audio app called SoundID in January);...
April 15, 2020