Tag: billie eilish

Billie Eilish is going to need to build a new awards cabinet soon: her latest trophy is the IFPI’s award for the biggest global single of 2019, awarded to ‘Bad Guy’. The track notched up 19.5m ‘global converted...

We suspect Billie Eilish will be picking up a Grammy or two (or more) this weekend. Ahead of that event, she’s reached a new milestone on YouTube: 25 million subscribers to her official channel. Eilish is one of fewer...

2019 has been a good year for creative music-marketing campaigns, as you'll know if you read our end-of-year Sandbox report earlier this month. If you haven't, you can find it here: it's our pick of the best campaigns of...

Apple Music gave Billie Eilish three awards this week, but a report on The Hollywood Reporter suggests that it wants to give her a lot more than that: $25m. Well, not to Eilish specifically, but to the producers of a documentary...

What we need, said almost nobody in the music industry, are a few more awards ceremonies. But now we have two, from the world’s biggest subscription music-streaming services. Spotify’s first awards will take place...

Billie Eilish is the latest artist playing a concert that will be streamed in virtual reality. The gig will take place on 3 September in Madrid, and then later that evening will be broadcast in Facebook’s ‘Oculus Venues’...

After nine weeks hovering impatiently at number two in the US singles chart, Billie Eilish’s ‘Bad Guy’ has finally toppled Lil Nas X’s ‘Old Town Road’ from the summit, securing her a first number one in her home...

Once upon a time, remixes were usually an easy way to provide B-sides for singles and/or cuts more suited for club DJs. In the post-Despacito era, they’re becoming a strong tactic to give already-big tracks a new lease...

Danny Rukasin and Brandon Goodman co-manage Billie Eilish and they have been talking to MBW about the stealth development underpinning her career and how her debut album – When We All Fall Asleep, Where Do We Go? – is...

Lead: what digital marketing trends are most underrated or simply misunderstood in 2019? That’s the question we put to the music marketing community and got them to hold forth on the subject. This resulted in a lot of ideas...

By all accounts, Billie Eilish’s set at the Coachella festival was a big hit – levitating bed and all. And Instagram has gotten in on Billie Fever by launching a camera filter based on her. Tubefilter reported that...

Lead: Tighter regulations around retargeting have made the job of digital marketing much trickier to navigate. What this has meant is that marketers have to get smarter. We speak to those working around these rules about...