Posted inNews

Audoo raises £5.2m from investors including Björn Ulvaeus

British startup Audoo has raised a Series A funding round of £5.2m (around $6.9m) to continue developing and rollout out its technology to track public performance usage of music.

The round was raised in 10 weeks from investors including Edinv, Björn Ulvaeus and Tileyard London. The funding follows Audoo’s win at the Midemlab startups contest earlier this summer.

The company makes an ‘audio meter’ that, once installed in a public venue (for example a gym, cafe or pub) tracks the music being played, and feeds that data back to collecting societies.