Facebook will reportedly own its long-form TV shows
There is more gossip on Facebook’s plans to launch its own original-video shows, commissioned from external producers. Reuters claims that the social network has signed deals with Vox Media, BuzzFeed, ATTN, Group Nine...
May 25, 2017
BuzzFeed expecting video ad revenues to surge
There’s a very interesting paragraph in the New York Times’ profile of BuzzFeed’s evolving ambitions in online video. “Already, video represents more than 50 percent of BuzzFeed’s total revenue, compared with...
September 6, 2016
Twitter under fire for long-term anti-harassment failings
Debate about whether Twitter could be doing more to prevent harassment on its service has been raging for some time now.
August 12, 2016
What music labels can learn from BuzzFeed and basketball
Columbia UK’s head of radio Samuel Potts has published an interesting blog post suggesting that “record labels need a change of culture in the ‘dashboard era’ of the music industry”. It’s worth a read. Potts...
July 18, 2016
Facebook paying $50m to media and celebrities for live video
You’ll have noticed a growing number of celebs and media outlets using the Facebook Live video feature in recent weeks. What you may not have known is that many of them are being paid by the social network for this activity....
June 22, 2016
BuzzFeed says unique-viewers stats are ‘decreasingly relevant’
BuzzFeed doesn’t care about how many unique viewers it has. Well, kind of: the online publisher has been explaining why basic unique-viewer stats don’t tell the full story about how its content spreads across the web. “UVs...
February 19, 2016
Comcast launches ‘Watchable’ online video service
American telco Comcast is getting into the online video game, as predicted a few weeks ago, with a service called Watchable. It has launched in the US as an online and mobile video service available to anyone, not just Comcast’s...
September 30, 2015
iHeartRadio launches on Snapchat as Warner Music is pushed out
Snapchat has updated its Discover portal by adding both iHeartRadio and BuzzFeed but – seemingly in a one in, one out strategy – it is dropping Yahoo and Warner Music Group. Discover lets partners share up to 20 stories...
July 28, 2015
Twitter’s Project Lightning will curate tweets from events
Twitter is working on something big called Project Lightning, which is due to make its debut within the social network’s mobile apps later this year. BuzzFeed got the first details: “Project Lightning will bring event-based...
June 19, 2015
Apple Music won’t have ‘1989’ by Taylor swift either
Remember all that speculation about Apple striking exclusive deals with artists like Taylor Swift? In that artist’s case, it turned out to be misplaced. Apple’s new streaming service WILL have Swift’s back catalogue,...
June 19, 2015
The online video business is ‘wrong’ – but is it right?
A paragraph from Fortune’s feature on the evolving online video market. “Thirty-six million people have watched ‘6 Fruits You’re Eating Wrong’, a recent video created by the team at BuzzFeed. In the one minute and...
May 5, 2015
BuzzFeed’s new POUND tool offers deeper social analytics
BuzzFeed’s business isn’t just built on cute animals and listicles. The online media firm has always trumpeted its knowledge of the art and science of social sharing too: understanding how and why stories go viral, and...
April 28, 2015