Tag: chartmetric

Lead: The old rules of advertising are long gone – as is a lot of the inherent guesswork around advertising’s effectiveness. In its place has come greater tracking of ad spend and ad impact, but the entire process itself...

Music Ally has covered analytics firm Chartmetric’s concept of Trigger Cities before but at Sandbox Summit in London this week, we assembled a panel of marketing experts to talk about the idea in practice and how – or...

Analytics firm Chartmetric has published its ‘Global Music Industry Data Report’ for the first half of 2019, digging in to data from platforms including Spotify, Apple Music, YouTube, Instagram and Shazam among others....

Earlier this year we wrote about music-analytics firm Chartmetrics’ theory of ‘trigger cities’ capable of propelling tracks to become global hits. Now the company has published a second in its series of blog posts focusing...

Music analytics firm Chartmetric has a new acronym to shout about: CPP. It stands for Cross-Platform Performance, and it’s an attempt to provide a single metric that measures an artist’s performance across music-streaming...

Jason Joven from Chartmetric (he’s the company’s very grandly titled “music data storyteller”) has published a fascinating blog on Medium looking at what are termed “trigger cities” (a concept coined by Chaz...

Playlists have been referred to as everything from the new album, the new compilation, the new greatest hits, through to the new radio, the new MTV and more. Whether you’re a pop act trying to build a truly global audience...

Music analytics service Chartmetric has added some interesting new features: including the ability to browse playlists on Spotify, Apple Music and Deezer by their ratio of ‘frontline’ tracks to ‘catalogue’ tracks.

Tied to the publication of the new report from British industry bodies ERA and BPI (Magic Numbers: How Can Data & Analytics Really Help The Music Industry?) and written by Music Ally, an afternoon of presentations and panel...

Analytics firm Chartmetric has published its latest deep-dive into Spotify’s playlists ecosystem, reporting that the streaming service’s genres and moods playlists have more than 370 million combined followers. Yes, obviously...

Every music company in 2017 is facing the challenge of making sense of a torrent of data from streaming services and social networks, among other sources. How to make the most of it? A panel at Music Ally’s Sandbox Summit...

Lead: Musical.ly wasn’t the first lip syncing app, but it is comfortably the biggest. It now claims to have 200m users and offers a direct route to a young audience that sits outside of both traditional media and the...