Brand Aid Part 2 – Sandbox 160
In part two of sandbox’s investigation into bands, brands and digital marketing, we look at the role that labels can play in securing the right partnership deals, as well as looking at some of the best and worst brand marriages.
August 9, 2016
Chrysler gives its view of the road ahead for music and brands (#midem)
This year’s Midem conference includes a big emphasis on brands, with several big-brand executives showing up to talk about how their companies work with musicians and labels. The first keynote session in that strand...
February 1, 2014