Tag: coldplay

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More artists turn to livestreams amid coronavirus isolation

As the live-music shutdown continues, more and bigger artists have turned to livestreaming performances online as an alternative, if not (certainly not in terms of income) a replacement. Neil Young is launching a ‘Fireside...
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Sandbox Issue 247: All Triller, No Filler: Music’s next big launchpad?

Lead: Triller is not a TikTok killer – but it is certainly proving to be a hearty contender. At the moment, it is strongest in the US and it skews heavily towards hip-hop as its in-built soundtrack. Its ambitions are, however,...
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Apple Music’s latest exclusive is a Coldplay EP and short film

We have written many times that the DSP thirst for exclusives from major artists has moved away from the album and towards things like videos, live performances and session singles. The new EP from Coldplay suggests a testing...
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Sandbox Issue 240: Music Marketing’s Wellness and Fitness Drive

Lead: Wellness and health have never been more culturally central than now – which is clearly a good thing. And within this, music is playing its part as acts soundtrack meditation apps and playlists power gym workouts....
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Music Marketing’s Wellness and Fitness Drive

People are increasingly attuned to the need to look after their mental and their physical health – and music can and does play a big role here. The gym playlist is one thing, but acts crafting albums for meditation apps...
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Coldplay team up with YouTube for double-concert livestream

Having used postcards and newspaper ads to announce their new double-album, Coldplay are returning to digital waters as the campaign gets up and rolling. The band have teamed up with YouTube for not one but two livestreamed...
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Coldplay tease fans with digital Easter eggs for new album

There’s a new Coldplay double-album on the way next month, and it sounds like the band and their team are having fun with the announcement process. So far, the teaser campaign has included a typewritten letter sent to fans...
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Sandbox Issue 214: Radio Ahead. Pitching to the non-traditional radio giants

Lead: In the good old days, you could just employ a plugger to get your songs played on radio (or, if you had deep pockets and shallow morals, you could engage in some light payola). Today what “radio” actually is has...
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U2 still the top-earning musicians in Forbes Celebrity chart

Forbes has published its annual ‘Celebrity 100’ list of the highest-paid entertainers in the world, with many headlines (and inevitable internet arguments) focusing on its claim that Kylie Jenner is set to be “the...
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Sandbox 186: Video killed the video star

Lead: So long to big-budget videos? Taylor Swift’s new vid may be breaking YouTube records, but many major artists are starting to question the value of traditional music videos. Our lead feature looks at some of the...
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Coldplay gig to be streamed live for Samsung Gear VR headsets

The latest marketing partnership around virtual reality focuses on Coldplay, whose 17 August gig in Chicago will be streamed live to headsets. Specifically, to Samsung Gear VR headsets, through a partnership between the manufacturer...
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Sandbox Issue 182: Loose Lips Sync Hits

Lead: Musical.ly wasn’t the first lip syncing app, but it is comfortably the biggest. It now claims to have 200m users and offers a direct route to a young audience that sits outside of both traditional media and the...