Tag: country music

Read More

Flagship country streaming playlists outdo radio for diversity

Does country radio in the US have a diversity problem? The debate has already been rumbling for a while, but a new research study puts some numbers to the lack of women on mainstream country radio – as reflected by Billboard’s...
Read More

Nearly a third of US households *don’t* have broadband internet

Research firm NPD has published its latest ‘Rural America and Technology’ study, which has a surprising finding: 31% of US households still don’t have a broadband internet connection. “The number works out to roughly...
Read More

Taylor Swift joins list of artists failing to beat ‘Old Town Road’

There’s a slightly woe-is-me feel to Vanity Fair’s ‘If Taylor Swift Can’t Have a No. 1 Pop Hit in 2019, Can Anyone?’ headline. The correct answer being ‘Yes, Lil Nas X has been having a giant No. 1 pop hit in...
Read More

Gimme Radio launches its second music service: Gimme Country

Since its launch in 2017, we’ve known Gimme Radio as a metal brand: an app for streaming a round-the-clock radio station playing metal, with an array of DJs. By late January 2019 it had nearly 130,000 registered users,...
Read More

YouTube makes an artist spotlight story for Maren Morris

Country star Maren Morris is the latest artist to get an ‘Artist Spotlight Story’ from YouTube. It debuted on 10 May: a 15-minute mini-documentary that tracks Morris’ journey from “from her early...
Read More

Maren Morris warns streaming services off dude-heavy playlists

Country star Maren Morris’ album ‘Girl’ has been a decent hit on streaming services in the US, with nearly 24m on-demand streams in the US in the week of its release. But Morris has delivered a warning to streaming...
Read More

Is Lil Nas X’s ‘Old Town Road’ track country or not?

“Yeah, I’m gonna take my horse to the old town road. I’m gonna ride ’til I can’t no more…” If you just read the lyrics, you might well think that ‘Old Town Road’ by Lil Nas X was a country track, even if...
Read More

YouTube poaches execs from rivals to beef up its Nashville presence

In Music Ally’s recent report on country music and streaming, one of the key points was about the efforts that have been made by streaming services to build their teams on the ground in Nashville. Now they’re poaching...
Read More

Spotify says non-US country streaming-share is up 21% since 2015

One of the themes Music Ally explored in our recent report on country music was how streaming is helping the genre and its emerging artists find new audiences abroad. Now Spotify has published a blog post on the trend to...
Read More

Report 417: Islands in the Streams

This month’s report focuses on country music and how the genre is finally leaning in to streaming, with the major streaming services also making it a priority. We’ve talked to Amazon, Spotify, YouTube and the Nashville...
Read More

Spotify’s Hot Country playlist hits milestone of 5m followers

Spotify’s flagship country-music playlist Hot Country has just reached a new milestone: five million followers.
Read More

Spotify flags up its country ambitions… with crop circles

Like Pandora, Spotify is very keen to bolster its position within the US country-music community. That’s already seen the streaming service add its video features to its Hot Country playlist, which now has nearly 4.9 million...