Tag: country music
Flagship country streaming playlists outdo radio for diversity
Does country radio in the US have a diversity problem? The debate has already been rumbling for a while, but a new research study puts some numbers to the lack of women on mainstream country radio – as reflected by Billboard’s...
August 5, 2019
Nearly a third of US households *don’t* have broadband internet
Research firm NPD has published its latest ‘Rural America and Technology’ study, which has a surprising finding: 31% of US households still don’t have a broadband internet connection. “The number works out to roughly...
July 26, 2019
Taylor Swift joins list of artists failing to beat ‘Old Town Road’
There’s a slightly woe-is-me feel to Vanity Fair’s ‘If Taylor Swift Can’t Have a No. 1 Pop Hit in 2019, Can Anyone?’ headline. The correct answer being ‘Yes, Lil Nas X has been having a giant No. 1 pop hit in...
June 25, 2019
Gimme Radio launches its second music service: Gimme Country
Since its launch in 2017, we’ve known Gimme Radio as a metal brand: an app for streaming a round-the-clock radio station playing metal, with an array of DJs. By late January 2019 it had nearly 130,000 registered users,...
May 16, 2019
YouTube makes an artist spotlight story for Maren Morris
Country star Maren Morris is the latest artist to get an ‘Artist Spotlight Story’ from YouTube. It debuted on 10 May: a 15-minute mini-documentary that tracks Morris’ journey from “from her early...
May 13, 2019
Maren Morris warns streaming services off dude-heavy playlists
Country star Maren Morris’ album ‘Girl’ has been a decent hit on streaming services in the US, with nearly 24m on-demand streams in the US in the week of its release. But Morris has delivered a warning to streaming...
May 10, 2019
Is Lil Nas X’s ‘Old Town Road’ track country or not?
“Yeah, I’m gonna take my horse to the old town road. I’m gonna ride ’til I can’t no more…” If you just read the lyrics, you might well think that ‘Old Town Road’ by Lil Nas X was a country track, even if...
March 29, 2019
YouTube poaches execs from rivals to beef up its Nashville presence
In Music Ally’s recent report on country music and streaming, one of the key points was about the efforts that have been made by streaming services to build their teams on the ground in Nashville. Now they’re poaching...
October 30, 2018
Spotify says non-US country streaming-share is up 21% since 2015
One of the themes Music Ally explored in our recent report on country music was how streaming is helping the genre and its emerging artists find new audiences abroad. Now Spotify has published a blog post on the trend to...
September 17, 2018
Report 417: Islands in the Streams
This month’s report focuses on country music and how the genre is finally leaning in to streaming, with the major streaming services also making it a priority. We’ve talked to Amazon, Spotify, YouTube and the Nashville...
August 31, 2018
Spotify’s Hot Country playlist hits milestone of 5m followers
Spotify’s flagship country-music playlist Hot Country has just reached a new milestone: five million followers.
August 31, 2018
Spotify flags up its country ambitions… with crop circles
Like Pandora, Spotify is very keen to bolster its position within the US country-music community. That’s already seen the streaming service add its video features to its Hot Country playlist, which now has nearly 4.9 million...
July 13, 2018