Spotify ‘Hot Country’ playlist has generated 5bn streams
Happy birthday to Spotify’s flagship country music playlist ‘Hot Country’, which is five years old this month. “Since its 2015 launch, it has amassed 6 million followers and seen more than 5 billion...
November 25, 2020
Spotify signs podcast development deal with Scooter Braun
Scooter Braun is a man with his finger in many pies, and now he's added podcasts to his pastry portfolio. In fact, his Ithaca Holdings company has signed a podcast development deal with Spotify (described as a 'first look'...
October 22, 2020
Apple Music Radio adds live country and hits stations
Spotify’s ‘audio first’ strategy involves an aggressive move into spoken-word content with podcasts (and soon audiobooks?) to compete with live radio. Apple Music has followed a different path, with the...
August 19, 2020
Tim McGraw to host an ‘all-live album premiere’ livestream
The longer this lockdown goes on, the more artists are finding different ways to experiment with the format of livestreams – and also to charge for them. Country star Tim McGraw is the latest example. He's going to...
July 22, 2020
Chase Rice and Chris Janson concerts spark controversy
We’ve been writing and thinking a lot about what the ‘new normal’ will be for music concerts as Covid-19 lockdown restrictions ease. There are already gigs taking place at drive-in cinemas in the US; experiments...
June 30, 2020
Garth Brooks concert to be shown at 300+ drive-in cinemas
We’ve seen some early experiments in the US around putting on music concerts in drive-in cinemas (movie theaters) to keep within social distancing rules. What’s better than playing a single drive-in cinema though?...
June 12, 2020
Country music streaming grew by 36% in the US in 2019
New research from MRC Data/Nielsen Music suggests that streaming of country music grew by more than a third (36%) in 2019 compared to 2018. It also found that 56% of country radio listeners now use a streaming service every...
February 21, 2020
Study suggests country radio listeners DO want more women
Country radio stations in the US have been criticised strongly in recent times for their male-dominated playlists. A study published earlier this month by SongData’s Jada Watson showed why: women accounted for just 10%...
February 19, 2020
SongData has more bad news on country-radio gender splits
2019 has seen a running debate about diversity in country music: one that focuses on traditional radio playlists as well as the streaming world. Now research project SongData has published some new stats exploring the former,...
December 9, 2019
Spotify is making a podcast with country star Reba McEntire
Spotify has announced another original podcast in partnership with a musician: country artist Reba McEntire. It’s due to launch early in 2020, with Spotify promising “Reba’s trademark wit and wisdom as she and expert...
October 30, 2019
Spotify responds to Martina McBride: ‘We agree it’s unacceptable’
We reported yesterday on the latest criticism of Spotify from country artist Martina McBride, including her complaint that while the company had met with her privately to talk about its playlist-creation recommendation algorithm,...
September 18, 2019
Martina McBride criticises Spotify again over playlist algorithm (and Spotify agrees)
Earlier this month, we reported on country star Martina McBride’s anger at Spotify’s recommendation algorithm, after its first 135 suggestions of tracks for a ‘country music’ playlist she was making were all by men. Spotify’s...
September 17, 2019