Tag: digital marketing
Bing takeover for Dizzee Rascal
Dizzee Rascal is the latest artist to team up with Microsoft to promote the latter's Bing search engine. The British rapper 'curated' the Bing homepage last week with a collection of images shot by himself and art director...
May 23, 2011
Facebook debuts new design for Pages
It leaked a few weeks ago, but Facebook has officially launched its new design for brand (and band) Pages on the social network.
February 11, 2011
What can music marketers learn from the WWE?
Don't worry, we're not about to suggest that Lady Gaga suplexing James Blunt off a ladder in a cage is the future of music.
January 31, 2011
Facebook accidentally disables ReverbNation links
Late last week, links on the social network to ReverbNation sites stopped working abruptly. Why?
January 31, 2011
Who’s behind YouTube sensation Greyson Chance?
Heard of Greyson Chance? It might be soon hard to avoid him. The 12 year-old is currently 'doing a Susan Boyle' - shooting to fame via YouTube. Specifically, his piano'n'vocals performance of Lady Gaga's Paparazzi at a junior...
May 19, 2010
Dan le Sac Vs Scroobius Pip on location
The latest artist to launch a location-based digital marketing campaign is Dan Le Sac Vs Scroobius Pip, with a GPS manhunt mashed up with Google Maps, sponsored by O2....
March 29, 2010
How to track your social media campaigns
Social media! Throw money at it! It's where all the cool kids are! Is it working for you?
October 28, 2009
DigABand offering new online tools for indie acts
You want another DIY music startup? You got it! DigABand is aimed at artists with less than 1,000 fans, helping them to launch their own websites and link them up to social media sites including Facebook and Twitter.
October 26, 2009
Jamie Cullum playing gig to celebrate Twitter following
Jazz artist Jamie Cullum has reached the milestone of 20,000 followers on Twitter.
October 23, 2009
Now MySpace is promoting emerging artists
First Last.fm shone a spotlight on unsigned bands, then we7 recently introduced its own programme for emerging acts... Now MySpace Music is at it, with a newly-announced "Introducing" scheme.
October 22, 2009
MusicMetric unveils real-time music trend-tracking service
Data, data, data. It's still a buzzword in the industry, as music firms try to harvest genuine learnings from what fans are doing and talking about online.
October 21, 2009