Stars in the US, including musicians, now have their very own app from Facebook. Launched yesterday for iOS, Facebook Mentions is described as “a new app for actors, athletes, musicians […]
Tag: Digital marketing
Sony Music Germany launches daily deals iPhone app
Remember when daily deals companies like Groupon were riding high? The hype around that sector has ebbed away, but the idea of short-term discounts on digital products hasn’t disappeared. Witness […]
Bonnaroo festival reveals iBeacon iPhone notification stats
The official iPhone app for the Bonnaroo music festival sent more than 97,000 push notifications to attendees this year, according to stats released by its tech partner. This year’s event […]
Five classic Paul McCartney albums re-released as iPad apps
Label Concord Music Group has been busy recently: it’s just re-released five albums from the Paul McCartney archives as iPad apps. Band on the Run, McCartney, McCartney II, RAM and […]
Spotify says its Viral-50 chart reaches the parts other charts don’t
Spotify’s Viral-50 chart has been around for just over a year, but the streaming service wants artists to realise the role it can play in breaking their music. A blog […]
MTV rolling out four-week marketing plans for big new albums
MTV has been talking about its latest music marketing initiative – First – which will use a mixture of traditional TV and new digital platforms to promote big albums ahead […]
Twitter introduces ‘organic tweet analytics’ for advertisers
Companies advertising on Twitter will now have more metrics to judge the effectiveness of those ads. Twitter unveiled a new feature on Friday: “organic tweet analytics… an enhanced Tweet activity dashboard […]
Startup Adventr taking on Interlude with interactive online video platform
One of the companies we’ve been following in recent years is Israeli startup Interlude, founded by musician Yoni Bloch initially to create interactive videos for bands and brands. Lately, it’s […]
Coldplay’s #lyricshunt generated 14k tweets on its first day
Coldplay have been getting fans excited about new album ‘Ghost Stories’ with a worldwide lyrics hunt, hiding handwritten lyrics for the album’s nine tracks in libraries dotted around the globe, […]
Merge Records gets 25th anniversary promotion on Google Play
While the YouTube v indies row continues to simmer, other parts of Google’s business are working more positively with independent labels. The Google Play store has a new promotion this […]
Psy turns to JamCam app to make a ‘Hangover’ video starring fans
JamCam launched as an iPhone app earlier this year as a way for people to record short, looping videos (think Vine but longer at 15 seconds) but synchronised with music […]
Shakira bags T-Mobile as sponsor for her new app
Shakira has a new iPhone app out this week, which has a few twists beyond the usual news + videos + social media fare. For starters, the app is sponsored […]