Tag: digital marketing

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Jason Mraz releasing digital EP and testing gig invite tool

Atlantic Records certainly isn't missing a trick capitalising on the barnstorming success of Jazon Mraz's I'm Yours song - the fifth best-selling digital single of all-time, apparently.
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50 Cent takes on YouTube star Sexman

If you're a bolshy teenager going by the moniker of ''Sexman'' on YouTube, who specialises in shouting about celebrities, you probably don't expect them to answer back.
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Placebo chuffed with digital marketing campaign success

We reported on Placebo's latest digital marketing campaign in a recent Music Ally Report feature, but now label PIAS has given us an update on the campaign's performance.
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Band Metrics expands private beta

Music analytics firm Band Metrics has expanded its private beta, inviting "several thousand" artists, labels and music marketeers to test its new system for reporting and analysing how music is being consumed and talked about...
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Master Shortie partner denies gaming Hype Machine

Last week, Hype Machine published a list of artists who'd been the subject of attempts to cheat the site's popularity chart.
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Moonfruit launches Twitter hashtag promotion

Website-building service Moonfruit has launched a Twitter hashtag marketing campaign, following a similar one a few weeks ago from rival Squarespace.
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Rob Thomas gets his own iPhone app

Former Matchbox Twenty frontman Rob Thomas is releasing his new album Cradlesong, and has his own promotional iPhone app to tie in with it.
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Trendrr Pro helps track buzz around your bands

The latest tool that aims to help labels and managers track online buzz around their artists is Trendrr Pro, a new premium version of an existing free service.
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Tweetboard creates Twitter-powered forums for your site

This is an intriguing idea: if you're running forums for an artist or music service, why not integrate them with Twitter?
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Top 10 Twitter SEO tips

Search Engine Optimisation (SEO) is a term that's been bandied about in music marketing circles for years now.
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10 tips for brands using Twitter

Another useful tutorial from Mashable today: 10 Twitter Best Practices for Brands, written by Intel's social media strategist Michael Brito.
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Tests claim TweetDeck is the best desktop Twitter client

If you're managing a bunch of Twitter feeds for your company or artists, you'll be needing a desktop application to help.