Tag: digital marketing

Read More

What you need to know about Google Wave extensions

We've written about Google Wave a couple of times recently: it's Google's next big thing, mashing up email, messaging, chat, social networking, collaborative working and other technologies.
Read More

Unboxing the premium album boxes

Quote of the day: "If you're thinking that your band is not ''big enough'' to start charging fans a premium, then maybe your not thinking enough out of the box about what you'd put into your deluxe box to make it worth buying".
Read More

Travis Barker and DJ-AM launch Twitter mixtape giveaway

Here's more evidence to support our view that Twitter in itself isn't a revolution in music marketing in itself - but just a tool for clever artists and labels to make the most of.
Read More

Call Katy Perry and tell her how your day went

Forget social media and iPhone apps and Flash games and all the other new-fangled digital marketing channels. Katy Perry wants fans to pick up the phone and give her a call.
Read More

Asher Roth gets an iPhone app

Asher Roth is the latest artist to get his own iPhone app - in this case, from EpicTilt, a firm that's worked with the likes of Lil Wayne, Lady Gaga and Akon in the past.
Read More

Smashing Pumpkins launching $40 subscription service

The latest band to go direct to fans is the Smashing Pumpkins, with mainman Billy Corgan launching a 12-week $40 subscription service for "access to various media updates detailing the creative process within the studio"...
Read More

Amazon nabs exclusive Bob Dylan video

Bob Dylan is certainly spreading the digital love around for his new album.
Read More

How Facebook memes work

How does stuff spread virally on Facebook?
Read More

Nickelback to get Bluetooth marketing boost

This is how you remind me... that I can download a free video! The technology required for Bluetooth-based proximity marketing has been around for a while now, but is still seen as something of a novelty.
Read More

Kasabian giving away free MP3 track from new album

Kasabian have announced plans to give away `Vlad The Impaler', the lead-off track from their new album, for free.
Read More

Placebo giving away album title track to promote luxury box-set

Fresh from signing a new pan-European deal with PIAS, Placebo have started giving away a free download of Battle For The Sun, the title track from their new album.
Read More

Counting Crows ditch label for internet future

US band Counting Crows have announced that they're parting company with their longtime label Geffen (well, UMG now) in order to explore more digital opportunities.