Tag: drake

Read More

Billie Eilish wins big in Apple awards and Spotify 2019 stats

What we need, said almost nobody in the music industry, are a few more awards ceremonies. But now we have two, from the world’s biggest subscription music-streaming services. Spotify’s first awards will take place...
Read More

Drake gathers old non-album tracks in streaming ‘Care Package’

If we know anything about the dynamics of music-streaming in 2019, it’s that quiet periods aren’t really an option: like sharks, artists have to constantly be in motion in terms of activity and releases. But those don’t...
Read More

Drake inks a ‘creative partnership’ with SiriusXM and Pandora

Drake famously took to the stage at the launch of Apple Music in 2015 to give his endorsement of the company’s new streaming service. But you don’t get to be one of the biggest stars in the streaming era without sharing...
Read More

Drake and Scooter Braun’s esports startup raises $35m

There’s plenty of money swishing around the esports market, with investors and celebrities alike keen to get involved in professional gaming. Drake and Scooter Braun are among them: both are co-owners of esports company...
Read More

Drake invests in another esports startup, Players’ Lounge

We know Drake likes Fortnite: he’s one of the highest-profile musicians to play (and stream video of it) online, with gaming star Tyler ‘Ninja’ Blevins. And we know Drake likes investing in the games world: in October...
Read More

IFPI names Drake as its ‘Global Recording Artist of 2018’

Please sit down for this bombshell revelation: Drake was popular in 2018. So popular, in fact, that the Canadian artist has been named as the IFPI’s ‘best-selling recording artist’ for last year – a feat that covers...
Read More

Drake’s 2009 mixtape ’So Far Gone’ comes to streaming services

Remember the days when Drake was starting from the bottom? It’s possible that his younger fans don’t, not least because some of the original mixtapes that made his name aren’t available (officially) on modern-day streaming...
Read More

Drake and Scooter Braun buy in to esports company 100 Thieves

We’ve said it before: the rapidly-growing esports market is a very interesting fit for musicians and music marketing, with plenty of opportunities to get involved in the world of competitive gaming. Universal Music Group’s...
Read More

Q2-Q3 may be the new Q4 according to Republic Records

Is it time to bid a fond farewell to the position of Q4 as the kingpin period of music revenues? A feature on Variety suggests that it might.
Read More

Drake hits 50bn streams milestone: here’s how that breaks down for Spotify, Apple Music and YouTube

Universal Music’s Republic Records has announced the latest digital milestone for Drake: he’s “the first artist to surpass 50 billion streams across all global streaming platforms”. The news comes just a month after...
Read More

US retailers suggest Drake lost money with CD-less album launch

Drake’s new album ‘Scorpion’ is available as a CD, but only since 13 July, despite the album having been released digitally on 29 June. That two-week delay could have cost the artist as much as $400k in the US alone,...
Read More

Sandbox Issue 208: Making Micro Waves

Lead: In an age of constant digital distractions, sometimes it is better to play the short game. We trace the rise of the micro ad and how it is being tailored to stand out when users are rapidly hopping and grazing across...