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Beatport inks Spotify partnership to complement its own streaming service

Fresh from launching a streaming music service and appointing a new CEO, dance site Beatport is announcing a startling new partnership: with Spotify.

Yes, that’s right: the two companies are rivals, but also now partners. The deal will see music and video from Beatport appearing on a new “electronic music destination” within Spotify, including some material that’s previously been exclusive to Beatport.

“From the latest tracks by rising stars in electronic music to video coverage of live events to highly curated playlists from Beatport’s team of experts, the Beatport channel on Spotify will host a variety of premium and exclusive content from the epicenter of electronic music culture,” is how the announcement puts it.