Tag: emerging markets
Sandbox issue 232: Music Marketing in Trigger Cities
Lead: This issue we have a special extended feature looking into the phenomenon of Trigger Cities. These are places outside of the obvious music markets that are now – due to streaming and how algorithms are fed – playing...
July 11, 2019
Spotify officially launches its ‘Lite’ app in 36 countries
‘Introducing Spotify Lite’ is the title of the streaming service’s latest announcement, although its new app won’t need much introduction to anyone who’s been following Spotify’s business in the last year. The...
July 9, 2019
TikTok ‘Lite’ apps have been installed 12m times already
Facebook, Twitter, Instagram and Spotify are among the apps that have launched ‘lite’ versions aimed mainly at markets where mobile networks are slower, and/or where mobile data is more expensive. Now social-video app...
January 7, 2019
Emerging markets may be the real story in Spotify direct deals
Spotify going public was always going to create a new source of tensions (and headlines) around the company’s strategy, just on the simple fact that some of the moves that would delight Wall Street and thus have a positive...
June 18, 2018
Digital music trends from Russia, China, Africa and Latin America
The music industry is getting even more excited about emerging markets in 2017, from Latin America to Russia, China and India. A panel at our NY:LON Connect conference today explored some of the challenges and opportunities...
January 25, 2017
Facebook CEO: ‘Everyone should have access to the Internet’
Facebook boss Mark Zuckerberg has been talking about his disappointment about India’s telecoms regulator nixing the social network’s Free Basics initiative on the grounds of net neutrality. However, Zuckerberg told...
February 23, 2016
Facebook targets emerging markets with Facebook Lite app
Facebook launched a new app yesterday, but it’s not aimed at social networking users in the developed world. Instead, Android app Facebook Lite is aimed at countries where mobile networks are slow and/or expensive.
June 5, 2015
Sandbox: Emerging markets, Linkfire, Jessica Hernandez and more
This week’s Sandbox digital marketing report should have landed in your inbox yesterday. Its lead feature looks beyond the US and UK to explore what kind of marketing campaigns are working well in Africa, Asia and South...
December 18, 2014
Ovum predicts smartphones boom for emerging markets
Analyst firm Ovum claims 450m smartphones were sold in 2011
September 26, 2012
iTunes opening up in Brazil as Apple snags more Beatles albums
Apple is set to launch its iTunes store for music and movies in Brazil, with prepaid vouchers the main method through which users will buy content. The launch will expand on the existing availability of the App Store in Brazil...
June 13, 2011
Facebook usage falling in biggest markets, but growing sharply in emerging world
Inside Facebook has published some intriguing data on Facebook's user count, claiming that the social network had 687 million monthly active users by the start of June this year, adding 11.8 million in May.
June 13, 2011