Tag: everything everything

Tom Prideaux and Nathan Liddle-Hulme at AWAL explain how the AI philosophy and aesthetic shaped the campaign.

Lead: Indie-Visible – Marketing indie rock bands on streaming platforms can be tricky for a number of reasons: their traditionally album-based release cycle goes counter to the current approach of endless singles; their...

Launching a new album in the Covid-era has sent many artist teams scrambling back to the drawing board now that the traditional nationwide tour isn’t possible. Unsurprisingly, VR is a common starting point, and British...

The music industry is understandably excited about its streaming-fuelled return to growth over the past couple of years, but there’s also a widespread awareness that this isn’t the time for resting on laurels. The...