Peloton gets exclusivity on three new Elvis Presley remixes
Fitness service Peloton’s partnerships with the music industry have so far focused on licensing and marketing – the latter through its ‘Artist Series’ of workouts. Now it’s testing the waters with…...
January 4, 2021
Is Harry Potter exclusive a sign of Spotify audiobook plans?
Spotify doesn’t think exclusives are good… for music. Spoken-word content? That’s a different story: the streaming service has been eagerly striking exclusive deals with podcasters and investing heavily...
May 6, 2020
Sandbox Issue 247: All Triller, No Filler: Music’s next big launchpad?
Lead: Triller is not a TikTok killer – but it is certainly proving to be a hearty contender. At the moment, it is strongest in the US and it skews heavily towards hip-hop as its in-built soundtrack. Its ambitions are, however,...
March 5, 2020
Deezer expands DJ offerings with exclusive mixes
Recently we were pondering just how far exclusives with DSPs will go. It’s not quite back to the days of full albums, but the cases of both Coldplay and Justin Bieber with Apple Music in the past few weeks suggests there...
February 28, 2020
Apple Music’s latest exclusive is a Coldplay EP and short film
We have written many times that the DSP thirst for exclusives from major artists has moved away from the album and towards things like videos, live performances and session singles. The new EP from Coldplay suggests a testing...
February 24, 2020
Justin Bieber launches an exclusive music video on Apple Music
Single-DSP exclusives for music are increasingly rare, but as we’ve reported over the last year or two, the content around them, from videos to live sessions, is very much fair game. Justin Bieber is the latest example:...
February 19, 2020
SingleServ app wants to help artists raise money for charities
Music Ally has seen a few music-streaming apps making promises like payouts “over 2x more than Spotify”, but there’s a twist in the case of SingleServ: the payouts are going to charities. Launched as an iPhone app,...
September 23, 2019
Apple Music throws its weight behind French artists PNL
Here’s a thought: the question ‘Are streaming services becoming record labels’ is boring. Not least because it contains the implicit assumption that, as DSPs like Spotify and Apple Music work more directly with artists,...
July 5, 2019
Tidal has lots of things up its sleeve for the exclusive on Prince’s new album.
Remember streaming exclusives? Everyone seems to have given up on them. Well, everyone except Tidal. It has announced that it has the exclusive on Originals, a posthumous album from Prince containing a number of unheard demos...
May 30, 2019
Amazon launches Pop Culture playlist with exclusive Sia track
Amazon’s music-streaming service has a new flagship playlist called Pop Culture. Focusing on all things pop, the playlist launched on Friday with an exclusive new track from Sia called ‘Step By Step’, under its Amazon...
September 25, 2018
Sandbox Issue 206: Appetite for Consumption
Lead: The album exclusive is pretty much dead. But in its place has come the growing demand from DSPs for bespoke and unique content. They all want to be serviced with something their rivals don’t have – but this is a...
June 13, 2018