Facebook revenues up 47% while net profit grows by 79%
Facebook has announced another strong set of quarterly financials, with the company’s revenues growing by 47% year-on-year to $10.33bn in the third quarter of 2017. The social network reported a net profit of $4.71bn...
November 2, 2017
Facebook tests relegating page posts to secondary news feed
In recent years, we’ve regularly covered claims by digital marketers that posts from their pages are seeing their ‘organic’ (i.e. not paid for) reach decline. Less of their fans are seeing their posts unless they pay...
October 24, 2017
A new Silicon Valley trend: disconnecting from social media
What does it say about the culture we’re currently living in that several of the key people who created the ‘like’ button for Facebook are now disengaging from social media? The Guardian published a thought-provoking...
October 9, 2017
Video publishers say Facebook mid-roll ads off to slow start
There are high expectations for Facebook’s plans to license music and share advertising revenues from streams of videos including it. But it’s important not to forget the question about how lucrative those revenues will...
October 3, 2017
iHeartRadio launches entertainment show on Facebook
The latest music brand looking to make use of video on Facebook is iHeartRadio. The US streaming service has launched a TV-style chat-show called ‘iHeartNow with Elvis Duran’, fronted by one of its most popular DJs. The...
October 2, 2017
Yandex Music strikes deal with Facebook in Russia
Russian music-streaming service Yandex Music has followed western peers like Spotify and Apple Music in launching an integration with Facebook. Like those, its music will now be playable in 30-second clips on the social...
September 29, 2017
Report 409: AI-Composed Music Is Here, So What Does It Mean For You?
Lead: Artificial intelligence is the next disruptive force to seriously hit the music business – but its disruption will be around music creation rather than distribution or pricing. There is already a huge panic about...
September 29, 2017
Facebook expected to spend $1bn on original video shows
Don’t get too carried away with reports that Facebook is planning to splash a 10-figure budget on original-video shows in the next year. That would represent just 3.7% of the social network’s revenues for the whole...
September 11, 2017
Facebook ‘respects the value of artists’ – so it should pay them
Facebook’s VP EMEA Nicola Mendelsohn delivered the guest keynote at British industry body the BPI’s annual general meeting yesterday. Awkward timing, given this month’s speculation about Facebook waving ‘hundreds...
September 8, 2017
Facebook VP: ‘We understand and respect the value of all artists’
What is Facebook's music-licensing strategy going to be? It's one of the big music-industry questions of 2017, and earlier this week, Bloomberg suggested that the strategy will start with paying 'hundreds of millions' of...
September 7, 2017
Facebook hits back after claims it over-counts young people
Here’s a puzzle for music marketers to figure out: why, if there are only 31 million 18-24 year-olds in the US according to the country’s census data, does Facebook promise you it can reach 41 million 18-24 year-olds...
September 7, 2017
BE-AT.tv boss talks livestreams, big-tech platforms and ‘exploding’ Mexico
BE-AT.tv was founded in 2008 as a livestreaming website specialising in electronic music. Since then, it has seen a number of competitors emerge, as well as watched various business models come and go. Through it all,...
August 30, 2017