Facebook’s plans to put a ‘Like’ button on every website
This week Facebook will host its f8 developer conference, and the New York Times has details of one of its big announcements: "a universal 'Like' button that Web publishers will be able to put on their pages".
April 19, 2010
Your Facebook fans are worth $3.60 each
Social media firm Virtue has published some research into the value of fans on social networks. Its analysis: a fanbase of one million people on Facebook translates into at least $3.6 million of "equivalent media" over the...
April 15, 2010
Facebook Connect coming to iTunes and MySpace?
It's fast becoming the case that if you want to add social features to a service, you have to integrate Facebook. Two reports on TechCrunch claim that the social network's Facebook Connect service is coming to iTunes AND...
April 6, 2010
Facebook plays nice with YouTube and the App Store
Facebook owns the social graph in 2010, to the point where other services pretty much have to integrate with it if they want to get social. Two new examples are YouTube and Apple's App Store...
March 30, 2010
Forget Facebook fans – they’re now friends
Currently, when Facebook users want to connect with a brand (or band), they click a button saying 'Become a Fan'. However, the social network is changing that to 'Like', in an effort to drive more traffic to brands' Facebook...
March 30, 2010
Those Facebook pokes could land you with the clap
Yesterday's silly Web 2.0 health story was a corker. The Telegraph reported a fourfold increase in cases of syphilis in Sunderland, Durham and Teeside, and found a medical expert to link it to usage of Facebook...
March 25, 2010
Facebook gets its first soap opera
With friends like ours, Facebook is already a soap opera (albeit with a few less murders). But now the social network is getting a proper soap, called Spirit of Adventure.
March 19, 2010
Social fans more likely to buy, claims research
eMarketer has published an article which at first glance, seems to state the obvious: people who friend brands on Facebook or follow them on Twitter are more likely to buy their products. Well, yes. But actually, the research...
March 17, 2010
Absolut to debut Jay-Z documentary on Facebook
If there's a sweet spot somewhere between brands, social media and music, this project may well hit it. Drinks brand Absolut is financing a documentary about rapper Jay-Z, which will premiere on the brand's Facebook page...
March 12, 2010
Facebook set to go big on location next month
There's been huge buzz around social location smartphone apps like Foursquare, Gowalla and MyTown in recent months, even if they tend to count their users in hundreds of thousands rather than millions. However, it seems social...
March 10, 2010
Report: Facebook getting into the ticketing game
Facebook will soon allow users - including artists - to sell tickets to their own events on the social network. That's according to a report on TechCrunch which focuses on Facebook's partnership with online events firm Eventbrite.
March 9, 2010
Is Facebook really suitable for ads, wonders world’s biggest ad boss
As CEO of marketing and communications giant WPP, Sir Martin Sorrell has clout when it comes to talking about the future for advertising. So to hear that he's not convinced about Facebook and social media ads is pretty startling
March 3, 2010