Report explores the lucrative growth of ‘games as a service’
The concept of ‘games as a service’ isn’t a new one: it’s been around since the early days of Facebook gaming with FarmVille and its like, where games resided on their developers’ servers to be constantly tweaked...
October 22, 2018
Music Ally Report 371 – Free Falling
In our cover feature we speak to Stephen Witt, the author of How Music Got Free, about the convoluted ethics of piracy, why the MP3 is now a redundant format, how “free” is being replaced by “freemium” and why...
July 22, 2015
Daniel Ek: “Freemium will make the music industry much larger than it’s ever been before”
Spotify co-founder Daniel Ek rarely does interviews these days but Music Ally’s Stuart Dredge got to speak to him about streaming, freemium and the imminent threat from Apple as it renews Beats Music and takes iTunes away...
June 8, 2015
Spotify: Daniel Ek talks freemium, radio, Apple and more (interview)
Spotify CEO Daniel Ek is sympathising with record label executives: even those who have cooled on his company’s freemium business model, and are pressuring him to change it. “I want to understand them. The last decade...
June 7, 2015
What the music industry can learn from Evernote about freemium
There's an important debate raging within the music industry about freemium streaming – how well services like Spotify are converting free users to paying subscribers, and whether their models need to change in the future. Music...
June 1, 2015
Evernote boss talks ‘cognitive ergonomics’ and freemium
Evernote doesn’t do music: it’s a service for storing your notes, reports and lists, and sharing / collaborating on them with co-workers. But its CEO Phil Libin’s latest interview may have some useful nuggets for the...
May 21, 2015
Spotify attacks reports of free tier limitations
Last week’s claim by Digital Music News that Spotify “may soon be limiting its free, ad-supported access to just three months” has been sharply slapped down by the streaming service. “It’s totally false. The model...
May 18, 2015
Managers weigh in to Spotify / freemium debate
Is freemium good or bad for the music industry? People are picking their sides in the latest debate, and this week a couple of British managers have weighed in on Spotify’s side. Red Light Management’s James Sandom told...
March 24, 2015
Vivendi boss says music is ’at the heart of our strategy’
There have been persistent rumours of companies wanting to buy Universal Music Group, fuelled by parent company Vivendi’s recent flurry of divestments in other areas. However, Vivendi CEO Arnaud de Puyfontaine isn’t biting,...
March 18, 2015
Indies ride to freemium streaming’s defence
The battle lines are being drawn up in 2015’s debate about the effectiveness of free, on-demand streaming as a funnel towards paid subscriptions. Lucian Grainge, Jimmy Iovine, Lohan Presencer and Doug Morris on one side,...
March 14, 2015
Labels reportedly pushing Apple back over subscription price
As we reported yesterday, at least one major label is firmly aligned with Apple on the desire to push back on freemium. But what about all the labels’ views on Apple’s desire to undercut the current $9.99 standard for...
March 11, 2015