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Tag: Games

Ed Sheeran
Posted inNews

Ed Sheeran lands in Fortnite with an iHeartLand experience

Avatar photo by Stuart Dredge September 20, 2023September 19, 2023

One of the streaming era’s biggest stars will be performing virtually in Fortnite from 5 October: Ed Sheeran.

free printer paper
Posted inNews

Juice starts project exploring ‘F2P’ business models for music

Avatar photo by Stuart Dredge September 18, 2023September 18, 2023

F2P? That’s the abbreviation for ‘Free-to-Play’, the model that helped the games industry surge in revenues over the past decade.

faze clan
Posted inNews

It’s game over for esports and lifestyle brand FaZe Clan’s CEO

Avatar photo by Stuart Dredge September 14, 2023September 14, 2023

FaZe Clan’s CEO has left the company, after a precipitous decline in its share price, declining revenues and growing losses.

unity
Posted inNews

Unity introduces new fees that charge developers by installs

Avatar photo by Stuart Dredge September 13, 2023September 13, 2023

Unity is one of the most popular engines used by games developers. However, new fees that it introduced this week are causing controversy.

karta fortnite
Posted inNews

Karta’s new studio to make Fortnite experiences for music and brands

Avatar photo by Stuart Dredge August 16, 2023August 16, 2023

Karta is one of the growing number of companies helping artists and brands do things in virtual worlds and games.

Astra Knights of Veda
Posted inNews

Hybe gets into games publishing with Astra: Knights of Veda

Avatar photo by Stuart Dredge August 4, 2023August 4, 2023

It would be wrong to suggest that K-Pop firm Hybe is a newcomer to the games industry, but what is new is its entry into games publishing.

space gray iPhone X smartphone turned on
Posted inNews

Twitch’s top 1,000 streamers generate 46% of its viewing hours

Avatar photo by Stuart Dredge July 31, 2023July 31, 2023

Twitch daily viewing hours are growing slowly: up from just over 55m in March 2023 to 56.9m in June 2023 according to a new study.

Nicki Minaj Call of Duty
Posted inNews

Snoop Dogg, Nicki Minaj and 21 Savage report for Call of Duty

Avatar photo by Stuart Dredge July 31, 2023July 31, 2023

As celebrations of the 50th anniversary of hip-hop go, chucking some of its biggest stars into a military battlefield seems a bit harsh.

PlusMusic
Posted inNews

PlusMusic emerges from stealth mode with adaptive game soundtracks

Avatar photo by Stuart Dredge July 21, 2023July 21, 2023

You can’t fault startup PlusMusic for ambition: it has declared that it wants to become “the gaming equivalent of Spotify”.

Gamefam Deadpines
Posted inNews

Gamefam talks Fortnite and UEFN: ‘It’s opened up a massive door for what we can do’

Avatar photo by Stuart Dredge July 18, 2023July 19, 2023

In March this year, Music Ally got very excited about the announcement of Unreal Editor for Fortnite (UEFN).

dr jo twist bpi
Posted inNews

The BPI’s new boss starts today: here’s what’s on the to-do list

Avatar photo by Stuart Dredge July 17, 2023July 17, 2023

British labels body the BPI has a new boss from today, with Dr Jo Twist OBE taking up the CEO role vacated by Geoff Taylor.

Roblox
Posted inNews

Roblox to launch on Meta’s Quest VR headsets in open beta

Avatar photo by Stuart Dredge July 13, 2023July 13, 2023

Roblox is launching an open beta for the Meta Quest headsets in the coming weeks, marking its expansion into the world of VR.

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FREE weekly newsletter: THE KNOWLEDGE

Get a mix of the vital news, analysis, and insider tips from across Music Ally's services. (Plus all the weird links & unusual music we find online.)

It's FREE, fun*, and every Friday.

*actual levels of fun may vary wildly

Latest News

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TikTok publishes its financial results for the UK and Europe

TikTok publishes its financial results for the UK and Europe

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Music Ally’s music business news podcast covers the vital issues in detail, as they emerge. Listen now »

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Admin Assistant, Society Relations – The Orchard – London

Admin Assistant, Society Relations – The Orchard – London

Marketing Manager – AWAL – London

Marketing Manager – AWAL – London

Digital Account Manager (7 month FTC) – The Orchard – London

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Sandbox: your essential digital marketing guide – expert insight, case studies, fresh ideas, and overlooked opportunities.

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Behind The Campaign :: Metallica

Behind The Campaign :: Metallica

Metallica released 72 Seasons – their 11th studio album and first…

September 20, 2023September 20, 2023
Tools :: Wyng

Tools :: Wyng

Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered…

September 20, 2023September 20, 2023

Country Profiles

Essential international guides, packed with data, interviews, strategies, and local insight.

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Country Profile – East Africa 2023

Country Profile – East Africa 2023

The digital music industry in East Africa is growing, as smartphone penetration and internet…

Country Profile – UAE 2023

Country Profile – UAE 2023

The UAE offers a business-friendly environment and huge wealth to the global music industry…

Country Profile – Nigeria 2023

Country Profile – Nigeria 2023

Nigeria’s vast pool of musical talent is well known; its music industry’s recent success…

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