eMarketer: France/Germany Facebook flight is ‘faster than expected’
Journalists, analysts and research companies have been warning about a ‘Facebook flight’ – people migrating away from the social network – for years now, yet overall, the company’s user base has continued to grow....
November 25, 2019
Instagram’s in-test ‘Reels’ feature takes aim at TikTok
‘Killer’ is one of the most overused words in the field of tech journalism, when it’s appended to the name of digital services thought to be under threat from a rival or copycat launched by a much-bigger technology...
November 13, 2019
Instagram’s Threads is a new ‘camera-first messaging app’
The history of Facebook going into battle against Snapchat using its Instagram subsidiary is well established now: for example the moment when Instagram nabbed Snapchat’s ‘stories’ feature in 2016. Now a...
October 4, 2019
Facetune-maker Lightricks launches social apps for businesses
Facetune is a popular app among young people who want to digitally tweak their selfies before sharing them with the world. Its developer, a company called Lightricks, is now expanding into apps for businesses wanting to give...
October 3, 2019
Zen 8 app adds AI music to Instagram and Snapchat stories
As Music Ally has been covering the latest wave of AI-generated music startups, we’ve argued that one of the most interesting uses for this technology is social – a way to create background music for videos and other...
September 30, 2019
Influencers use Instagram’s ‘Close Friends’ feature as a paywall
There are many things that influencers do that make us bury our heads in our hands, but sometimes they hit upon something interesting on the platforms that are their main stomping grounds. Witness The Atlantic’s latest...
September 19, 2019
Instagram tipped to debut TikTok-style ‘Clips’ feature’
If anything is qualified to be a ’TikTok killer’ it’s Instagram, and it seems like the app is readying a new feature that may strike directly at Bytedance’s buzzy social app. The feature is called ‘Clips’,...
September 12, 2019
Sandbox Issue 235: Talking TikTok Triumphs
Lead: TikTok is an essential consideration for artist marketing in 2019, particularly for pop acts. But for all the strategies and careful coordination, the best things on the app are often those that blindside everyone....
September 5, 2019
Spotify commissioned an Instagram AR effect for artist Headie One
British artist Headie One is the latest musician to experiment with an augmented-reality (AR) camera effect in a social app – in his case, Instagram. It’s based on the artwork from his new mixtape ‘Music x Road’:...
September 2, 2019
Mark Ronson is releasing an interactive Instagram music video
As Facebook has continued to sign music-licensing deals that include Instagram, so artists and labels have been thinking about what more they can do with music and videos on the popular social app. Mark Ronson is the latest...
August 22, 2019
Instagram bans marketing firm Hyp3r over data-scraping activity
After all the scandals around third-party companies use of data obtained from Facebook, now there’s a controversy brewing around Instagram too. It concerns a US marketing company called Hyp3r, which was an official ‘Facebook...
August 8, 2019
BBC’s Instagramification is a ‘personalised, data-driven documentary’
Unfortunately only people within the UK can watch Instagramification, a new pilot documentary by British public-service broadcaster the BBC about “the good, the bad and the ugly of the world’s fastest growing social...
August 6, 2019