Instagram redesigns its homescreen with Reels to the fore
Instagram started testing its TikTok-style 'Reels' feature in late 2019, before rolling it out globally in August this year. Now the feature is getting a big boost in Instagram's latest redesign of its homescreen, with...
November 13, 2020
Tools: Feed. Automate Instagram and Facebook advertising
Nick Edwards and Joshua Jankowski built Feed as a tool that automates the advertising of organic content on Facebook and Instagram to build an artist’s audience, having artists with smaller budgets and no dedicated digital...
October 28, 2020
Instagram promises crackdown on ‘hidden advertising’ in the UK
Since 2018, UK regulator the Competition and Markets Authority (CMA) has been running an investigation into whether influencers on social media are disclosing their endorsements properly. In January 2019, that included...
October 19, 2020
Report: TikTok now more popular than Instagram with US teens
Investment bank Piper Sandler publishes a semi-annual study of US teenagers – 9,800 of them for its latest drop. It covers all kinds of topics, from social and political issues to favoured brands, but digital habits...
October 8, 2020
Facebook warns that it could pull out of Europe altogether
American TikTokers have been grappling with the existential (in app terms) question of what they'd do if the app was banned. Now imagine the rumpus if Facebook and Instagram were suddenly unavailable across the whole of Europe. It...
September 22, 2020
How do social media camera filters work, how much do they cost to make, and are they worth the investment?
In 2020 you’re nothing in the music industry without your own custom AR filter, layering brightly covered digital swirls over camera displays. Legendary artists such as Prince, Pink Floyd and The Beatles have all launched...
August 26, 2020
Instagram Reels rolls out to more than 50 new countries
While the tech and music industries alike await TikTok's fate in the US, Instagram has pressed ahead with the official launch of its 'Reels' feature. That's its strikingly TikTok-like tool for creating 15-second videos...
August 6, 2020
Wiley’s antisemitic tweets spark 48-hour Twitter walkout
British artist Wiley had something of a meltdown on social media on Friday and Saturday, posting a series of antisemitic tweets and Instagram videos over a period of several hours. Eventually his account on Twitter was...
July 27, 2020
Snoop Dogg / DMX Verzuz battle broke viewing records
Fresh from striking an exclusive deal with Apple Music, the Verzuz battles series garnered its highest viewing figures yet from its latest episode. That's the one where Snoop Dogg and DMX went head to head in a 'battle...
July 27, 2020
Sandbox Issue 257: Filter Tips. Making camera effects connect
Lead: Music-centric filters on social apps are designed to appeal not just to hardcore fans but also to get enough “shareability” to pull in potential new fans. They are also being used by labels themselves to create...
July 22, 2020
Facebook signs deal with Indian collecting society IPRS
The Indian Performing Rights Society (IPRS) has signed a deal with Facebook for use of the repertoire it represents in videos, music stickers and stories on the platform. The deal also covers similar usage on Instagram,...
July 21, 2020
Apple Music bags exclusive deal for Instagram Verzuz battles
One of the hits of the Covid-19 lockdown has been the Verzuz battles on Instagram, where high-profile artists go head-to-head for... well, they're less battles and more mutual love-ins, exchanging their hits in an atmosphere...
July 21, 2020