Tag: justin bieber

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‘Old Town Road’ and ‘Bad Guy’ get new remix versions

Once upon a time, remixes were usually an easy way to provide B-sides for singles and/or cuts more suited for club DJs. In the post-Despacito era, they’re becoming a strong tactic to give already-big tracks a new lease...
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Sandbox Issue 229: Partnerships. How labels are sharing marketing

Lead: Collaborations have long been a staple in the music industry, but something different is happening today as social media and analytics become key parts of marketing campaigns. In the “old days”, labels would trade...
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Ed Sheeran and Justin Bieber break Spotify daily-streams record

This is one of those figures we’re slightly cautious about, as it doesn’t come directly from the streaming service in question. But it does seem as if ‘I Don’t Care’, the new track from Ed Sheeran...
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Ed Sheeran and Justin Bieber release duet ‘I Don’t Care’

There were hints that Ed Sheeran and Justin Bieber were working on something new together in recent weeks. This morning, the fruits of their collaboration were revealed: a duet called ‘I Don’t Care’, which is available...
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Despacito is most-streamed song ever… thanks to YouTube

Universal Music Group is understandably trumpeting a new milestone for Luis Fonsi and Daddy Yankee’s ‘Despacito’. Aided by a Justin Bieber-starring remix, the song has now been streamed more than 4.6bn times across...
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Sandbox 173: The GIF that keeps on giving

Lead: GIFs might seem like a way of flooding the web with the most trivial of content, but they are a hugely important part of building fan communities around artists. While pop acts like Drake, Beyoncé, Little Mix and...
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Could Instagram’s new safety tools win Bieber back

The prospects for Justin Bieber returning to Instagram seem remote, given his recent comments at a gig that “Instagram is for the devil. I think hell is Instagram, I’m 90% sure”. However, if Bieber found interacting...
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Spotify and Pandora reveal their top music of 2016

This isn’t just the season for digital music services to predict the hit artists of 2017: it’s also a time to look back at the top music of 2016 on their platforms. Spotify and Pandora have published their big 2016 lists...
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Johnny Orlando could be next breakout social music star

Justin Bieber first came to prominence on YouTube. Shawn Mendes first broke through on Vine. Now a 13 year-old Canadian called Johnny Orlando could be following in their footsteps by building a music career from early fame...
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Justin Bieber-backed Shots is now a creative studio

Back in November 2013, a selfie-sharing app called Shots of Me launched touting financial backing from Justin Bieber. After an initial burst of publicity, it quietly built an audience of teenagers under the radar: not a failure...
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Justin Bieber-backed Shots is now a creative studio

Back in November 2013, a selfie-sharing app called Shots of Me launched touting financial backing from Justin Bieber. After an initial burst of publicity, it quietly built an audience of teenagers under the radar: not a failure...
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Unofficial Justin Bieber chatbot reaches 3m messages in a week

Sequel is one of the startups hoping to turn messaging chatbots into a business: it describes itself as a “conversational media specialist”. Its latest conversations are taking place on an unofficial ‘JustinBieberBot’,...