BTS success fuelled record year for Big Hit Entertainment
You may have noticed that K-Pop band BTS are just a little bit popular around the world. That’s now translating into financial success for the company behind them, Big Hit Entertainment. The firm reported a 132% growth...
March 21, 2019
Blackpink are first K-Pop artist with 20m YouTube subscribers
Chances are, when asked who the first K-Pop artist with 20 million YouTube subscribers was, many people would guess BTS. But no: their BangtanTV channel currently has 16.2 million subscribers, while the first Korean star...
March 20, 2019
Spotify joins BTS’ global ‘Armypedia’ scavenger hunt campaign
K-Pop megastars BTS are preparing for the release of their new album, ‘Map of the Soul: Persona’, in April. There’s an interesting digital-marketing campaign going on ahead of the release too. It’s a scavenger hunt...
March 19, 2019
K-Pop star Jung Chan-woo to get his own skin in Fortnite
The crossover between video-game Fortnite and music artists is beginning to pick up pace. We’ve seen Marshmello’s Fortnite concert and Weezer’s in-game island, but now K-Pop star Jung Chan-woo is getting the treatment....
March 5, 2019
South Korea had around 8.5m music subscribers at end of 2018
We’ve heard a lot about the global growth of K-Pop music in 2018, thanks to BTS and the artists following in their slipstream. But in South Korea, there’s also a lot to be encouraged by in the way the digital-music business...
March 4, 2019
K-Pop music sparked 5.3bn tweets on Twitter in 2018
Twitter is shouting proudly about the popularity of Korean pop music within its community: “With a new global record of 5.3 billion tweets last year” according to a blog post yesterday. Naturally, this is about K-Pop’s...
February 22, 2019
Copyright claims took down several K-Pop videos on YouTube
There was consternation in the K-Pop world yesterday when videos by BTS, Twice, Blackpink and Psy were suddenly (if briefly) taken down from YouTube after copyright complaints. As you’ll have guessed, something rum was...
January 17, 2019
BTS member Jimin breaks SoundCloud’s first-day streams record
Jimin, one of the members of K-Pop stars BTS, started 2019 in impressive style, by breaking SoundCloud’s record for most first-day streams of a track. Jimin uploaded a song called ‘Promise’ on 31 December, and it raced...
January 4, 2019
K-Pop stars BTS reach milestone of 1bn Apple Music streams
Now accustomed to breaking records, K-Pop band BTS have another milestone: more than one billion Apple Music streams. They’re the first Korean artists to reach that figure – before you mention Psy, bear in mind that...
November 7, 2018
Spotify falls foul of BTS Army with chopsticks-emoji tweet
And *that* is certainly a headline we couldn’t have envisaged writing when this bulletin started life 15 years ago, folks… Spotify probably thought it was having some light-hearted fun when it published a blog post called Five...
July 23, 2018
K-Pop companies team up to create ‘the Korean version of Vevo’
YouTube has played a significant role in the spread of K-Pop music far beyond its homeland of South Korea, from Psy’s ‘Gangnam Style’ to the recent global success of BTS – and plenty of artists in between. Now a group...
July 20, 2018