Tag: league of legends
League of Legends World Championship kicks off with KDA in AR
Surprisingly, a whizzy augmented reality performance including a virtual star zooming onto the stage on a motorbike *wasn’t* the strangest sight for western viewers of the League of Legends World Championship opening...
November 2, 2020
Riot Games created a new virtual influencer called Seraphine
Last month we reported on Riot Games, the publisher of esports game League of Legends, launching a new track for its virtual pop group K/DA. What we hadn't spotted, then, was a cover of the group's past hit 'Pop/Stars'...
September 7, 2020
League Of Legends K-Pop group K/DA return with new track
Hot on the heels of announcing a big partnership with Spotify, the publisher of esports hit League of Legends is bringing its virtual K-Pop group K/DA back with new music. Riot Games launched K/DA two years ago as a group...
August 28, 2020
Spotify’s first esports partnership is with Riot Games
Spotify has announced its first marketing partnership in the esports world, and it's with one of its biggest players: Riot Games, the publisher of League of Legends. "Spotify is also now the official — and exclusive...
August 25, 2020
League of Legends game spawns a chart-topping metal band
We’ve written about League of Legends a few times recently in our coverage of the esports industry: the game, developed by Riot Games, has become one of the most popular titles in the world of competitive gaming. But...
August 8, 2017