Epic Games is already printing money thanks to Fortnite’s ongoing success, but investors are keen to pour more in.
Tag: Lego
Posted inNews
Epic Games and Lego are making a metaverse for children
Epic Games already has one metaverse that’s hugely popular with children: Fortnite. However, it’s working on something else with Lego.
Posted inNews
UMG and Lego’s Vidiyo app creates its first star: L.L.A.M.A
Who had 19 February in the ‘When will the first Lego minifigure sign a deal with a record label?’ sweepstakes? A niche sweepstakes, we admit… But yes: a DJ/producer character called […]
Posted inSandbox
Sandbox Issue 269: Indie-Visible: balancing Indie rock marketing on streaming and IRL
Lead: Indie-Visible – Marketing indie rock bands on streaming platforms can be tricky for a number of reasons: their traditionally album-based release cycle goes counter to the current approach of endless singles; their aesthetic, ethos and fandom require patience and context; and while their fanbase wants their favourite artists on streaming services, they also demand special physical products […]
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Posted inNews
UMG and Lego’s partnership spawns Vidiyo music video-making app
In April 2020, Universal Music Group and Lego announced that they were working together on some new music-focused products for kids, to be released in 2021. Now the first of those products […]
Posted inNews
Lego and Universal Music team up for kids’ products in 2021
Universal Music Group’s latest partnership is with Lego. Announced this morning, it’ll see the pair teaming up for “the development of a new suite of Lego products launching in 2021, […]
Posted inSandbox
Sandbox Issue 250: The power of smaller playlists
Lead: The likes of New Music Friday and Today’s Top Hits might theoretically get your music in front of the most people; but if they are not listening, then what’s the point? In a business that has long run on the assumption that “big is best”, the opposite is proving true when it comes to […]
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