2023 is the year when we’ve seen the rapid emergence of AI-powered solutions across many sectors of the music business. (Music Ally has been following those trends closely – you can see our archive of AI-focussed analysis here, including our Startup Files piece on Audioshake here) AudioShake is a powerful AI tool that can take a […]
SET.Live is a direct-to-fan engagement tool to help artists build relationships with their concert-going fans.
With the increasing popularity of online video content consumption, music industry professionals are seeking new ways to increase their artists’ reach, fan engagement, and ultimately, generate revenue. Social media channels thus play a pivotal role in shaping the industry. However, measuring the value of the video assets and monetising them can be challenging. Remedy is […]
Medallion is a platform that uses web3 technology and where artists can create digital worlds – with the aim of fostering fan communities, drive engagement, provide actionable insights, and unlock […]
It’s crucial for artists to have a strong online presence – however, with so many platforms available, it can be challenging to know which ones are impactful and where to focus […]
Imagine you have a new artist release coming up. Or perhaps you’d like to announce a new show or a new merchandise addition to an artist’s shop. How are you […]
Offstage is an invite-only data and analytics tool. It brings together data from different platforms (ticketing, streaming, social media etc) and provides teams with an insights tool powered by AI.
Smartlinks now play a vital role in music marketing campaigns. And the marketplace of link providers has grown accordingly – and so has competition among them. Platforms are constantly evolving […]
Next week, Music Ally publishes its Q3 Report, which is devoted to music/tech startups and emerging music business technologies. We have already written about over 100 music/tech startups (or startups […]
When it comes to influencer marketing, traditionally an artist or their team agrees to pay an (often hefty) fee – and the influencer posting their piece of content gets paid […]
Lead: Email marketing is far from dead. We look at why it is still relevant, how email tools and platforms are getting smarter and where they are allowing users greater ways to target audiences, segment audiences and personalise messaging. Yet there are still many pitfalls, so in this issue we outline how to use email […]
Music analytics firm Chartmetric has a new acronym to shout about: CPP. It stands for Cross-Platform Performance, and it’s an attempt to provide a single metric that measures an artist’s […]