Tag: marketing tools

Read More

Sandbox issue 230: Why Email Marketing Is More Important Than Ever

Lead: Email marketing is far from dead. We look at why it is still relevant, how email tools and platforms are getting smarter and where they are allowing users greater ways to target audiences, segment audiences and personalise...
Read More

Chartmetric debuts Cross-Platform Performance metric for artists

Music analytics firm Chartmetric has a new acronym to shout about: CPP. It stands for Cross-Platform Performance, and it’s an attempt to provide a single metric that measures an artist’s performance across music-streaming...
Read More

Launching Stationhead–The First ‘Stories’ Format for the Music Industry

A year ago, Music Ally ran the first-ever interview on New York startup Stationhead as the company emerged from stealth mode. Since that first interview, publications including Billboard, TechCrunch and Forbes have followed...
Read More

Sandbox 160 – Brand Stand

Lead: In the second part of our special look at music, digital and branding, we speak to the record labels about how their dedicated divisions are adapting to online and mobile by securing the right partnerships deals. We...
Read More

New artist tools for Tumblr, YouTube and OurStage

This is a busy week when it comes to new tools to help artists analyse their online fanbases – and make money from them
Read More

Marketing Tools – Crowdbooster

This week we take a look at a new tool aimed at helping Twitter and Facebook users to understand and improve the performance of their social profiles.