Tag: marketing

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Blank-et coverage: Sony launches album-art colouring site

Adult colouring books are a significant part of the book publishing world, with plenty of apps offering this too – usually in the name of mindfulness. Now Sony Music UK is getting in on the colouring action with a new site...
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Glass Animals go ‘Open Source’ to help fans get creative

In the lead up to their new album, Dreamland – scheduled for release in July – Glass Animals have created an online replica of their computer desktop that comes with assorted artwork, stems, samples and photos for fans...
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Gallery view: Rita Ora gets an immersive online exhibition

We are seeing lots of campaigns having to quickly adapt their planned real-world elements to work as purely online initiatives – and the immersive video for Rita Ora’s ‘How To Be Lonely’ single is a very good case...
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Belle & Sebastian launch new fan-centric collaboration project

British band Belle & Sebastian are turning to their fans to crowdsource their thoughts and feelings about self-isolation and life under lockdown. ‘Protecting The Hive’ is a two-part project where fans will be asked...
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Marketing Co-ordinator – BMG – London

Your Mission. We have an exciting opportunity for a Marketing Co-ordinator to join BMG Production Music in the sales and marketing team based in our new office in Hoxton! The role will be working with the international territories...
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Entries now open for Sandbox’s Campaigns of the Year 2019

It’s that time again: Music Ally is starting work on our end-of-year ‘Sandbox Campaigns of the Year’ report, showcasing the best digital music-marketing campaigns of 2019. We’re inviting labels, management...
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Michael Stipe skips big music platforms for debut solo single

REM’s Michael Stipe released his debut solo single this weekend, but you won’t find ‘Your Capricious Soul’ on any of the major streaming or download services yet. For now, the track is exclusively...
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Marketing Executive – Anjunabeats – London

With almost 20 years of touring and hundreds of releases under its belt, Anjunabeats remains one of the world’s best-loved independent dance labels. We’re looking for an early career marketing all-rounder to help us write...
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Tracking hit as Gmail iPhone app offers image-blocking option

Well, it’s not so much ‘blocking’ as it is an option for Gmail’s iPhone app not to automatically display external images when people are reading emails. But that in turn will have an impact on some of the technologies...
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How Charly Bliss built a rolling video channel for new album

Our Behind The Campaign feature in the latest issue of Music Ally’s Sandbox report covers the campaign for Brooklyn-based indie rock band Charly Bliss’s new album, Young Enough, which came out in May. The central component...
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Digital Marketing Manager – Deviate Digital – London

Deviate Digital are seeking an experienced digital marketing manager to join their growing team based at Tileyard Studios in Kings Cross, London. Deviate Digital was founded by Sammy Andrews in 2017 and was named a leading...
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Sandbox Issue 229: Partnerships. How labels are sharing marketing

Lead: Collaborations have long been a staple in the music industry, but something different is happening today as social media and analytics become key parts of marketing campaigns. In the “old days”, labels would trade...