Spotify beta tests new marquee management tool in the US
Marquee is Spotify’s marketing tool for promoting an artist’s new album to people who’ve listened to them – the full-screen pop-ups that appear over its mobile homescreen. Now Spotify is beta testing...
March 25, 2021
Spotify releases Marquee stats including 20% conversion rate
'Marquee' is Spotify's tool that pops up in its mobile app suggesting that people listen to a new release by an artist that they like. In the US and Canada, it's currently being beta-tested as a paid advertising slot. Now...
June 26, 2020