Tag: mcn

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Maker Studios layoffs confirmed

More fuel to the “Is YouTube a terrible thing and actually an unsustainable business?” debate that the music industry is currently tying itself in knots over.
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Vine-originated stars Us The Duo make music for AT&T

US-based group Us The Duo came to fame on Vine, where they have collected five million followers with their musical clips. Having already parlayed that into a live and albums business, now they are making money from brands...
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CD Baby joins the MCN bandwagon with Illustrated Sound

One of the main trends in the world of digital music distribution over the last year or two has been the companies in this space moving into YouTube – either as a logical extension to their royalty-collecting roles, or...
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Pitchfork’s YouTube channel joins MCN Collective Digital Studio

Music website Pitchfork has been steadily building up its official channel on YouTube, which now has nearly 380,000 subscribers and 142m lifetime views. Now it’s looking to boost the channel through partnership, joining...
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Hearst invests $81.25m in youth-focused MCN AwesomenessTV

One last multi-channel network (MCN) deal to round off 2014? Media giant Hearst has paid $81.25m for a 25% stake in AwesomenessTV, the youth-focused MCN owned by Hollywood studio DreamWorks Animation. The deal values AwesomenessTV...
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Otter Media takes controlling stake in MCN Fullscreen

Once Disney agreed to pay up to $950m for YouTube MCN Maker Studios, attention turned to its closest rival Fullscreen, which has been rumoured to be on the verge of selling for months. Yesterday, the deal was finally announced:...
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Lindsey Stirling signs up with MCN Maker Studios

YouTube musician Lindsey Stirling – who journalists are contractually obliged to describe as a “dubstep violinist” – has signed a deal with multi-channel network Maker Studios, becoming one of its highest-profile...
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Former Maker Studios boss plots rival MCN

Danny Zappin has had a turbulent time with Maker Studios, the multi-channel network (MCN) he was CEO of until he was ousted in 2013 – and he then moved to try and sue it and derail its $950m acquisition by Disney. The Disney...
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YouTube MCN Fullscreen tipped for majority-stake sale to Otter Media

As one of the biggest YouTube multi-channel networks, Fullscreen has been sparking acquisition rumours ever since Disney agreed to buy its rival Maker Studios in a deal that could reach $950m. The latest report on Fullscreen...
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Will.I.Am working with Maker Studios on new YouTube videos

The latest musician to team up with a multi-channel network (MCN) is Will.I.Am, who's working with one of the bigger YouTube networks out there: Maker Studios.
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INDMusic now has 2m YouTube subscribers and 100m monthly views

We wrote about music-focused MCN INDMusic in May this year, as it was basking in the success of the Harlem Shake meme.
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YouTube economy in crisis?

Today’s lengthy read comes courtesy of Read Write which takes a scalpel to the YouTube economy.