Facebook gets new video metrics for its creators
We’ve been writing about Facebook’s push into video – both native uploads and live streams – for some time. Now the social network has rolled out a new set of metrics to help video publishers and creators understand...
August 11, 2016
Twitch cracks down on view-bots and follow-bots
It is a fact universally acknowledged, that a single social platform in possession of a good amount of users, must be in want of a barrage of bots inflating people’s metrics.
June 21, 2016
Facebook improves its Page Insights analytics tool
f you're a digital marketer grumbling about the limitations of Facebook's Page Insights tool, this may be your lucky day.
June 20, 2013
Facebook spoils journalists’ fun with public app metrics change
Facebook is changing the way it reports public app metrics.
January 10, 2013
Next Big Sound releases 2011 online music metrics
Next Big Sound has published a report on online music in 2011, with a bunch of stats to chew on. The headline figure: 64.9bn song and video plays across the services that it tracks (YouTube, Vevo, SoundCloud, Rdio, Last.fm,...
January 20, 2012
Facebook unveils new Page metrics including ‘People Talking About’
Facebook is making some significant changes to the data available for owners of fan pages on the social network, which are directly relevant to music marketers. The company's Pages Insights analytics tool will have new metrics...
October 3, 2011
Google rolls out premium analytics suite and real-time traffic data
Google has updated its popular free analytics suite with a real time data tracking feature that will provide similar functionality to services such as Woopra and Chartbeat, but for free.
September 30, 2011