Tag: microsoft

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Brand Aid Part 1 – Sandbox 159

Brand partnerships used to be straightforward for musicians. But with the steady march of digital, these deals can include anything from app sponsorship to VR. Over the next two sandboxes, we will examine where brand partnerships...
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Pandora and Microsoft double down on music discovery

Spotify’s Discover Weekly playlist has been a hit with listeners – and, so it seems, with rivals. The upcoming Apple Music redesign includes a new playlist called ‘Discovery Mix’ which is thought to be a similarly-algorithmic...
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Sandbox 159 – Brand Aid

Lead: In this issue of Sandbox and the following one, we look at the ways in which brand partnerships have evolved in response to digital and how they now straddle everything from app sponsorship to VR. In the opening part,...
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Sandbox 155 – A note from our Sponsors

When the iPhone arrived in 2007, some thought that artist apps would be the future. So there was a gold rush followed by a lot of disappointment. They were expensive to build and hardly anyone used them. Even platforms like...
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Microsoft retiring its Zune services in November

Behold, the quote that spawned dozens of ‘what, Zune services are still going?’ comments in the media: “As of November 15, 2015, Zune services will be retired. You will no longer be able to stream or download content...
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Tech firms call for safe harbour rules to be strengthened

Lobbying body the Computer & Communications Industry Association (CCIA) includes Google, Pandora, Amazon, Facebook and Microsoft among its members. So its new report on “Copyright Reform for a Digital Economy” will...
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Microsoft loses 7.8k jobs and writes down Nokia acquisition

In the history of corporate acquisitions, Microsoft’s decision to pay $7.3bn for Nokia’s devices and services business in 2012 is looking like one of the most-regretted ones – certainly within Microsoft. The deal was...
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Microsoft rebrands Xbox Music as Groove

Yes, Xbox Music is still a thing, or at least was. Microsoft is rebranding its cloud/streaming music service to Groove as part of its Windows 10 software launch. “Groove describes what people feel and do with music, and...
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SoundHound’s new direction is more like Siri and Cortana

We know SoundHound best as a rival to Shazam that didn’t quite get the same traction with users. However, the company is receiving excitable press this week for its new direction: voice-search app Hound, which is being...
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Financials Watch: Google, Amazon, Microsoft

Yesterday was a big day for financial results from tech giants, with Google, Amazon and Microsoft all reporting their latest earnings. A summary follows. Google reported $17.3bn of revenues for the first quarter of 2015,...
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Report claims Nokia is planning a smartphone return

Nokia sold its smartphones division to Microsoft, but what’s left of the company is reportedly planning a return to the market once the terms of that deal – which bar it from competing in the mobile market for a set period...
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Clean Bandit meet Microsoft and Rightster for YouTube vids

YouTubers covering songs has sometimes been a source of tension for rightsholders, but a recent marketing campaign for Microsoft’s Lumia smartphones featuring Clean Bandit showed the positive side. It involved 13 YouTubers...