MTV’s 2022 VMAs to include ‘Metaverse Performance’ award
Ever alive to pop culture trends, MTV has added a new category to its Video Music Awards (VMAs) this year: 'Best Metaverse Performance'.
July 27, 2022
Minecraft NFTs: ‘Not something we will support or allow’
If you think there's been some stinging fan backlashes against NFTs in the music world, you should see some of the almighty hoo-has in the games industry.
July 21, 2022
New metaverse music moves: Jamiroquai and Alfie Templeman
Another day, another pair of artists doing interesting things in the metaverse: Jamiroquai and Alfie Templeman.
May 19, 2022
Glass Animals make a Minecraft splash with fan’s ‘house flip’
A number of artists and festivals have experimented with the game Minecraft in recent years. One of the still-powerful things about it is the community of YouTubers and Twitch streamers making Minecraft videos, which reach...
February 18, 2021
Disclosure turn new album artwork into a Minecraft world
British dance duo Disclosure's new album 'Energy' comes out this Friday (28 August) and it will be accompanied by an ambitious virtual world created using the game Minecraft. Island Records teamed up with agency Blockworks...
August 26, 2020
Rave Family Block Fest Minecraft festival postponed again
We reported on Friday about the bumpy start for Rave Family Block Fest, the dance music festival being held within the game Minecraft. People who'd paid for tickets to attend were finding it difficult to access the event,...
July 13, 2020
Rave Family Block Fest Minecraft festival has bumpy start
We already reported on the name and date change for the Electric Blockaloo dance-music festival, which was due to be held on 25-28 June using the game Minecraft as its platform. Now called Rave Family Block Fest, it...
July 10, 2020
Electric Blockaloo virtual festival delayed and renamed
Two risks of organising a virtual music festival online. One: holding it within a game that might get a big update slap bang in the middle of when your event is kicking off. Two: choosing a name that might be seen as similar...
June 23, 2020
Get set for Wireless Connect and Electric Blockaloo virtual festivals
Livestreams are all the rage in 2020, but the related 'virtual concerts' category is seeing some activity too. Travis Scott's performances in Fortnite, which attracted 27.7 million people in total, are the obvious example,...
May 22, 2020
Campaigns: KYGO TEAMS UP WITH SIMCITY WHILE ALUNAGEORGE PERFORM LIVE IN… MINECRAFT – Sandbox 154
The music and gaming love-in continues apace. This time it’s Kygo, the Norwegian EDM superstar, who has chosen to tease his new single ‘Fiction’ (featuring Tom Odell) in a new trailer for mobile game SimCity Buildit. The...
August 18, 2016
Here’s why you shouldn’t use Minecraft to market music
Minecraft may be one of the most popular games in the world right now, but labels planning to use it for marketing purposes should back off. At least, that’s what the game’s creator Mojang says, in a blog post warning...
June 1, 2016
The future of music: VR, blockchain… and Radiohead making Minecraft videos?
What does the future hold for the music industry and its artists? A panel at AIM’s Music Connected conference in London this afternoon discussed exactly that. The panel comprised Bas Grasmayer of Music X Tech X Future;...
April 27, 2016