Twitter ‘Super Follows’ will help creators to make money
Are your tweets – or perhaps more relevantly, those of your artists – worth paying for? Soon you might be able to find out. Twitter has announced plans for a feature called ‘Super Follows’, which will enable...
February 26, 2021
Instagram has plans to help artists monetise livestreams
Instagram is one of the best platforms for quickly drawing an audience for an artist’s livestream, if they have a healthy following on the app. However, when it comes to those artists making money from their broadcasts,...
April 9, 2020
Sandbox Issue 249: What music can learn from YouTube’s biggest channels
Lead: Music is critical to YouTube while the music industry (beyond the politics of the value gap debate) is hugely reliant on the platform. But so too are other content types. We look at the biggest channels on YouTube generally...
April 2, 2020
Facebook expands its ‘stars’ monetisation to musicians
We haven’t written about this much, because musicians couldn’t use it, but Facebook has had its own livestream monetisation system of ‘stars’ running for a while now. It’s akin to Twitch’s bits and cheers and...
March 30, 2020
SoundCloud opens up its Premier monetisation program
SoundCloud has thrown the doors open wide to its SoundCloud Premier program, which enables independent artists to make money from streams of their tracks on its service. Any SoundCloud Pro and Pro Unlimited creators –...
October 10, 2018
Musical.ly adds in-app purchases and expands video limits
Fresh from reaching the milestone of 100m downloads and signing its first licensing deal with Warner Music, social app Musical.ly is making some changes to the way it works. Yesterday, the company pushed an update live for...
July 13, 2016
Live.ly plans monetisation features after 2m downloads
Live-streaming video app Live.ly has now been downloaded more than 2m times on iOS since its launch a few weeks ago. Launched by lip-dub startup Musical.ly, the Periscope and YouNow rival has already attracted musician Jason...
July 13, 2016
Merlin talks SoundCloud deal, monetisation and the crushing imbalance of the Universal/Sony duopoly
Amid mounting criticism of SoundCloud and its attempts to swing into monetisation and licensing, the deal struck last week with Merlin, representing a multitude of independent labels, was hugely significant. Here was a significant...
June 9, 2015
UMG under fire for YouTube claim on composer’s music
Musician Bjorn Lynne is getting some headlines for a trenchant attack on Universal Music Group, after it claimed one of his tracks – ‘Kingdom of the Persians’ – on YouTube and started monetising it. Why? Lynne claims...
March 18, 2015
TuneCore adds YouTube Money feature for artists
It’s becoming a standard feature for digital music distributors to add ‘YouTube monetisation’ to their arsenal of features. TuneCore is the latest, branding its feature YouTube Money. It gets artists to...
October 24, 2014
DoclerMusic livestreams musical tuition AND gigs (for some reason)
DoclerMusic is the latest service to enter the – already busy and very niche – online musical tuition market. It’s a freemium model, with basic lessons free but users are encouraged to leave tips and pay for private...
September 12, 2014
AdRev’s new president: ‘YouTube is a bright shining light’
Perhaps it should come as no surprise that the president of a company whose business is YouTube monetisation is impressed by Google’s video service. Still, at a time when friction between YouTube and the music industry...
August 28, 2014