Myspace bought again, this time by publisher Time Inc
Myspace has a new owner, after its parent company Viant was acquired by magazine and web publisher Time Inc for an undisclosed amount. This is not really about Time buying Myspace, though: it’s most interested in Viant’s...
February 12, 2016
Myspace is still around, but it wants younger users
Don’t fall off your seat in shock, but it seems Justin Timberlake is no longer ‘creative director’ of the revamped Myspace. Heaven forfend that was just a publicity stunt for its relaunch. Still, the social network’s...
September 17, 2015
Former MySpace head on why Spotify needs to be more like Netflix
Jason Hirschhorn (former co-president of MySpace and now CEO of REDEF) has been writing about 15 years of decline in the record industry and how the business can be rebuilt. The meat of the piece is where he gets into streaming...
July 27, 2015
MySpace: ‘We tried to buy Spotify and they sure as hell were not selling to us’
Spotify's launch in 2008 came at a time when the biggest social network of the time, MySpace, was about to lose its crown to Facebook. No wonder Spotify declined an acquisition offer from the sinking News Corporation subsidiary. "Unknown...
March 6, 2015
Whalerock will help celebs and musicians go direct to fans
There’s a long history of companies encouraging stars to set up their own online networks rather than just relying on platforms from MySpace to Facebook. Whalerock is the latest. It’s working with clients including rapper...
February 25, 2015
Myspace still not dead, but ads are in the driving seat
Here’s a stat to wake you up this morning: Myspace still attracted 50.6m unique visitors in the US alone last November, generating more than 300m video views. Not dead yet, then: in fact, the unique visitors figure is...
January 15, 2015
Could YouTube fade from view just like MySpace?
Every so often, Kobalt Label Services’ marketing director David Emery publishes a thoughtful post on his own blog about the digital industry. The latest focuses on YouTube. “It is so big, so ubiquitous that the idea that...
November 20, 2014
Myspace’s Secret Shows return
Don’t call it a comeback (well, sort of do call it a comeback). Secret Shows – Myspace’s, well, secret shows – have returned after a two-year sabbatical with a Mysterious Spoon gig in Manhattan. Between 2006 and...
August 5, 2014
MySpace co-founder to Murdoch: ‘Shame on you for letting $15bn go to waste’
MySpace co-founder Chris DeWolfe has criticised Rupert Murdoch for News Corporation's role in the downfall of the original MySpace.
November 20, 2013
Myspace lays off 5% of its staff
Back in June 2011, Justin Timberlake was slated to "lead the business strategy" for Myspace's comeback after investing in the stricken social network.
November 13, 2013
Myspace has 340% more artists, but how much are they using it?
Last night, Myspace announced some stats to show its post-relaunch growth. The company says it went from 24m users before coming out of beta in June to 36m now, and it had a separate number to show its growth with artists: "The...
October 2, 2013