Tag: online video

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Maroon 5 frontman to exec-produce eight-episode YouTube series

The video for Maroon 5’s single ‘Sugar’ has been popular on YouTube, with nearly 2.7bn views so far for the band’s exploits crashing wedding receptions. YouTube liked it so much, it’s now commissioned an entire...
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YouTube launches ‘Copyright Match’ tool for its creators

YouTube has rolled out a new copyright-protection tool, but this one’s aimed more at the creators on its platform than it is at entertainment rightsholders. It’s called Copyright Match, and in a blog post addressed...
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Social app Triller turns on money-making features for users

We’ve written about smartphone app Triller before: first when it launched in 2015 as an app to help people create their own music videos for tracks, and again in June this year when it signed a licensing deal with Universal...
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How do the music and video subscription markets compare?

Consultancy firm Midia Research has put out some figures comparing the music and video subscription markets, highlighting the differences in the way that they have evolved. “Globally there were 206 million music subscribers...
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Drake ‘Scorpion’ album does more than 1bn first-week streams

This is where we’re at in the evolution of music-streaming: a single album has been streamed more than 1bn times in its first week after release. That album, of course, is Drake’s ‘Scorpion’, with label Republic...
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WMG signs partnership to boost video advertising revenues

Warner Music Group has announced a new partnership, with Sony Pictures subsidiary Internet Media Services (IMS), which the label hopes will boost its advertising revenues in some under-monetised parts of the world. IMS...
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UGC video app Triller signs a Universal Music deal

Is Triller the new Musical.ly? Pitched as a ‘Music Video Maker’ app, it helps people make their own music videos alone or collaborating with friends, with clever auto-editing features to make the results look professional....
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Instagram publishes Creator Handbook for video tips

Hot on the heels of launching its longform-video section IGTV, Instagram has published a ‘Creator Handbook’ to provide tips and recommendations for anyone creating video for the platform. “Think of this guide as...
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Dance star Marshmello doubles down on gaming with new show

For a man with a bucket on his head, dance star Marshmello isn’t half bad at playing games. As we reported earlier this month, he won a pro-amateur Fortnite tournament at the E3 show, after teaming up with online-video...
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Twitch gamers hit by DMCA takedowns for copyrighted music

A number of popular gaming stars on video-streaming platform Twitch were temporarily banned, after their channels received DMCA strikes for using copyrighted music. xQc, Sinatraa, Daequan, Alfie, Avxry, KittyPlays, Pokelawls,...
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YouTube expands money-making features with Channel Memberships

YouTube’s latest announcement is about its full community of creators, rather than just musicians. It’s one to take notice of though: especially for anyone working with independent, emerging artists who are building...
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Instagram launches IGTV long-form video hub for creators

This is one of those stories that was so thoroughly leaked in advance, few of the details are surprising. But Instagram has signified its intention to become a home for longer-form videos, upping its limits on individual...