Are the big music streaming services too similar to one another? And if so, how can they break out of that box to innovate and differentiate themselves?
A panel at Music Ally’s Sandbox Summit Global online conference yesterday, had some ideas. Angel Gambino, partner at venture development firm Prehype and until recently chief commercial officer at Napster, set the ball rolling.
“One of the things that I’m struck by from a consumer standpoint is that there isn’t so much differentiation between the streaming services from an experiential standpoint,” she said.
“One of the things that needs to happen is looking at not just expanding into other genres of programming – i.e. podcasts – but what can the DSPs and the wider ecosystem of startups, of people who are working in music/tech on a daily basis, what can we do from a product and service and experiential standpoint to help take playlisting and discovery to the next stage?”