Tag: pewdiepie

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T-Series tipped to overtake PewDiePie for YouTube subscribers

We’ve been covering the rapid growth of Indian music firm T-Series’ YouTube channels (in terms of their subscribers) in recent months. Now the company’s main channel could be set to dethrone the biggest YouTube star...
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Some big YouTubers may be seeing a decline in views

Business Insider has been mining some stats for some of the most well-known YouTubers, and has identified a decline in their monthly views during 2017. PewDiePie, Zoella and DanTDM all saw their monthly views fall in the...
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PewDiePie loses YouTube Red deal over anti-semitic videos

YouTube’s biggest star continues to have a very-public meltdown, in what’s looking like a deliberate (if possibly subconscious) act of self-sabotage. Felix ‘PewDiePie’ Kjellberg has been dropped by Disney after...
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PewDiePie threatens to quit YouTube over subscriber reach

The controversy around the way YouTube’s channel-subscription system works that we reported on last week has continued to simmer. Now the platform’s biggest star, Felix ‘PewDiePie’ Kjellberg, is threatening to delete...
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YouTube stars worried about possible subscriber shenanigans

There’s a rumpus blowing up among the YouTuber community that could be just as relevant to musicians on the platform. It revolves around several popular creators complaining that their videos are not being served up to...
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Maker Studios layoffs confirmed

More fuel to the “Is YouTube a terrible thing and actually an unsustainable business?” debate that the music industry is currently tying itself in knots over.
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YouTube star PewDiePie made $8.6m in 2015

Gamer Felix ‘PewDiePie’ Kjellberg may not be the biggest star on YouTube any more – that’s now a five year-old toy reviewer called Ryan – but he’s likely the highest earning YouTuber.
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PewDiePie forms ‘Avengers-like talent squad’ for YouTube

There’s a history of stars being given their own sub-brands by entertainment companies to keep them sweet. The music industry is familiar with the concept of vanity labels, for example, while in the TV world it’s not...
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YouTube Red subscription service will come with music

YouTube has confirmed the details for its general subscription service, YouTube Red, which launches in the US later this month before rolling out globally. It will cost $9.99 a month, with subscribers able to watch YouTube...
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Why YouTube is the new subculture for kids

A blog post by industry consultant Mark Mulligan was being widely shared this weekend, for its neat encapsulation of why children flock to YouTube personalities like PewDiePie whose appeal escapes their parents. In fact,...
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PewDiePie is first YouTube channel to reach 10bn views

Gamer PewDiePie may no longer be the most popular channel on YouTube on a monthly basis, but he’s just become its first to reach 10bn all-time video views. Tubefilter has been running the number and associated data through...
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YouTube has a new king: The Diamond Minecart

Remember the days when gamer PewDiePie was the biggest star on YouTube? Not any more, he isn’t. The most popular YouTube channel in the world in July was run by Daniel Middleton, a twentysomething British gamer who plays...