Tag: rac

Once upon a time, when the music industry talked about crowdfunding it generally meant Kickstarter and other project-based platforms where artists and other people could raise money directly from their fans. There are...

Will Page, the former chief economist at Spotify and PRS for Music, has published a new study of 'Twitch's Rockonomics' that includes case studies of the earnings and audience growth of six music artists on Amazon's livestreaming...

Last month, dance artist RAC – aka André Anjos – released his new album EGO through the usual channels. But he also launched his own webstore selling the album using the Ether cryptocurrency. This was billed as the...

Lead: A decade ago, the focus in album marketing was around the pre-order, using instant grats at the bait to get fans to order albums before they had even come out. Now the emphasis has shifted to the pre-save – primarily...

By which we don’t mean the world’s first concept album *about* blockchain technology. Although heaven help us, that can’t be far away once someone hits on the idea. No, RAC – aka André Allen Anjos – is releasing...