Tag: reddit

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The Sandbox Guide to… Reddit Music Marketing

To get Reddit right, you must know the platform’s quirks – which involves being truly authentic, building trust, and loosening your grip on messaging.
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Dubsmash app to shut down after video integration with Reddit

Let us take you back to the days when Dubsmash and Musical·ly were blowing up as apps for people who wanted to lip-sync and/or dance to music in short videos.
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Short videos app Clash raises funding and buys rival Byte

We wrote about Byte when it launched in January 2020: it was created by the co-founder of Vine as a new take on short-video apps. In July, it announced plans to add music to its app. We’ve also written about Clash Video,...
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Reddit gets into short video with Dubsmash acquisition

Back in 2015, Dubsmash was a bona-fide social media craze in many countries, as people’s Facebook feeds filled up with friends and family lip-syncing to their favourite songs. That peak saw Silicon Valley funding rounds and partnerships...
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Reddit refuses to hand over IP address of Twenty One Pilots leaker to Atlantic Records

At the start of August, Atlantic Records took legal steps to request that Reddit hand over the IP address of a user the label suspected of leaking a pre-release of ‘Heathens’ by Twenty One Pilots (that was used in the...
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Musician quantifies ‘Reddit hammer’ effect on sales’n’socials

Getting a glowing recommendation from Ryan Adams on Twitter and Instagram is good, but know what’s better? Writing about it on Reddit then getting onto that site’s frontpage. In fact, it’s 40 times better. Artist Christopher...
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Reddit raises $50m with plans to give 10% to its community

Online community Reddit has closed a $50m Series B funding round that includes investment from VC firms Andreessen Horowitz and Sequoia Capital. Oh, and individual celebrities like Snoop Dogg and Jared Leto. “we’re...
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Twitch apologises for abrupt introduction of music filters

We reported last week on game-streaming service Twitch’s introduction of audio copyright filtering, muting the sound in videos uploaded by users that contained unlicensed music (Bulletin, 7-Aug-14). It’s fair to say there’s...
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INDmusic battles back in row over TuneCore partnership

Digital distributor TuneCore and its YouTube MCN partner INDmusic have found themselves in hot water with artists and songwriters this week
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Next Big Thing wants to be a ‘Reddit/Hacker News for music’

Even if you don't frequent the Reddit and Hacker News sites, you're hopefully aware of them: they aggregate tech news, submitted and voted on for interest by users.
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Producer Steve Albini unfussed about piracy

Music producer Steve Albini has given some characteristically blunt views on digital piracy, in an 'Ask Me Anything' interview with users of tech site Reddit.
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Who’s visiting the various social networks?

Want a quick primer on the demographics of the key social networks? Online MBA has created an infographic (it's always an infographic at the moment...)