Tag: streaming

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Spotify says non-US country streaming-share is up 21% since 2015

One of the themes Music Ally explored in our recent report on country music was how streaming is helping the genre and its emerging artists find new audiences abroad. Now Spotify has published a blog post on the trend to...
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Spotify internal email suggests November launch for Middle East

Spotify’s next wave of global expansion may come in November with the Middle East and North Africa, according to a report by Gulf News, based on a leaked internal company email. “A senior media executive is quoted describing...
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Streaming market-share stats show Spotify holding on to 36%

Midia Research has published its latest estimates for music-streaming market shares of the major services, dated to the end of June 2018. It claims that there were 229.6 million music subscribers globally at that point,...
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US now has 51m music subscribers claims MusicWatch

Research firm MusicWatch has published its latest estimates on the US music-streaming market, claiming that there are now 51 million subscribers in the country. That would be a decent increase from the 35.3 million reported...
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Duelling billboards as Apple and Spotify promote Nina Nesbitt

We’ve seen a few stories in recent years about artists being penalised (promotion-wise) on one streaming service because they’ve done a deal with another – Apple Music and Spotify usually being the cited services. Nicki...
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Sandbox Issue 211: At The Sharp End. What to do (and not do) When a Song Suddenly Spikes

Lead: Songs can spike for a multitude of reasons – and often the spike is part of the marketing plan and therefore anticipated (or at least hoped for). But songs can also spike for esoteric reasons or just through sheer...
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Report 417: Islands in the Streams

This month’s report focuses on country music and how the genre is finally leaning in to streaming, with the major streaming services also making it a priority. We’ve talked to Amazon, Spotify, YouTube and the Nashville...
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Sandbox Issue 210: Bounty Hunters. The Buried Treasure of Affiliate Marketing

Lead: Affiliate marketing in music used to mean taking a few pennies from download sales that you drove on iTunes or CDs that you pushed on Amazon. But with Apple Music offering significant bounties for driving subscriptions...
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Napster is profitable… but its revenues are falling

A profitable pureplay music-streaming service? Don’t fall off your chair in wonder at the thought. Napster is the company in question: it reported a net profit of $4.4m for the first quarter of 2018, compared to a net loss...
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Netflix shares tumble after it misses subscriptions forecast

Here’s a taste of what life is going to be like for Spotify in the quarters and years ahead: Netflix’s share price took a tumble last night after the video-streaming service missed its own forecast for subscriber growth....
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Sandbox Issue 207: God Save The Streams

Lead: Just 18 months ago, pre-saves were a breath of fresh air for marketers struggling to stand above the cattle run of global releases on a Friday. But as they become ubiquitous, it is almost back to square one with everyone...
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Digital Account Manager – AWAL – London

As the streaming landscape is continuing to grow and change, AWAL is looking for a personable as well as analytical Digital Account Manager to join our Global Digital Accounts team. This amazing opportunity will allow you...