Tag: t-series

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T-Series hits 100m subscribers on YouTube

We have been writing about T-Series, the Indian label and film production company that specialises in Bollywood soundtracks, for several years but have been most intrigued by its move onto YouTube, especially as it began...
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Report 423: YouTube’s India opportunity

India is the second largest country in the world by population. It is also YouTube’s fastest-growing market where the platform is accessed by 20% of the population. YouTube is not just a way for Western acts to break in...
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Zee Music Company reaches 30m-subscribers YouTube milestone

It’s not just T-Series doing well at signing subscribers up for Indian-music YouTube channels. Zee Music Company has announced its own milestone: 30 million subscribers for its flagship YouTube channel, which mixes film...
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Spotify India launch plans heat up with T-Series… and Samsung?

Indian music company T-Series still hasn’t managed to knock gamer PewDiePie off his perch as YouTube’s most-subscribed-to channel: it’s on 80.5 million subs at the time of writing, compared to PewDiePie’s 80.9 million....
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T-Series tipped to overtake PewDiePie for YouTube subscribers

We’ve been covering the rapid growth of Indian music firm T-Series’ YouTube channels (in terms of their subscribers) in recent months. Now the company’s main channel could be set to dethrone the biggest YouTube star...
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T-Series’ Bhakti Sagar YouTube channel reaches 10m subs

We’ve reported regularly on the growth of Indian music behemoth T-Series’ main YouTube channel: most recently in June when it reached the milestone of 50 million subscribers. It’s not the only YouTube music channel...
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T-Series races to 50m subscribers for its YouTube channel

Indian music giant T-Series has raced past another milestone for its YouTube channel, which now has more than 50 million subscribers. The channel only passed 40 million in March 2018, so it’s been adding around 3.3 million...
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Indian firm T-Series is adding 3m YouTube subscribers a month

Indian music giant T-Series has long been one of the most popular channels on YouTube, and its growth is continuing apace. Its film-music focused catalogue has just reached a new milestone on Google’s video service: more...
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T-Series and Ed Sheeran did 1bn+ YouTube views in March

We’ve been predicting for a few months now that Bollywood music brand T-Series was heading towards a new YouTube milestone of more than 1bn monthly video views. In March it happened, but it also happened for a second...
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Bollywood music channel T-Series nearing 1bn monthly YouTube views

Bollywood music channel T-Series continues to top the YouTube charts, with 903.8m views in February alone according to industry site Tubefilter’s chart, based on data from analytics firm OpenSlate. That represents 7%...
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And the most popular YouTube music channels in 2016 were…

Justin Bieber? Drake? Taylor Swift? No, the most popular music channel on YouTube in 2016 – measured by video views – was owned by Indian entertainment company T-Series. The Bollywood-focused channel's videos were...
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Bollywood music puts T-Series at top of YouTube charts

Bollywood music channel T-Series has long been one of the most popular channels on YouTube, but in October it was the most popular of all – at least by individual video views. Tubefilter’s latest chart, based on data...