Tag: the vamps
Sandbox Issue 203: The Pause Clause
Lead: The music industry has long had a “work hard, play hard” philosophy, but finally this is being seriously questioned in a brutal always-on culture where marketers are supposed to work around the clock. The work/life...
May 2, 2018
Sandbox 177: One Congregation Under A Groove
Lead: Group listening is back for a second swing, with the likes of Stationhead, Vertigo and JQBX all hoping to learn from the shortcomings of Turntable.fm and Soundrop. We speak to those trying to carve out a space here...
April 12, 2017
The Vamps fans take control on Twitter with #BossTheVamps
British band The Vamps took a leaf out of Subservient Chicken’s book yesterday, with a campaign called #BossTheVamps that asked fans to take control of the band for a day. It involved the individual band members using...
December 2, 2015
Sandbox 125 – Rich ‘Li$t: How Playlists Are Reshaping Marketing
Lead: Warner Music buying Playlists.net at the end of last year was a sign of the times and this year playlists will become much more central in the marketing of artists, singles and albums. While they are easy to make, they...
January 28, 2015
Sandbox 124 – Best Placed: The New Age of Product Placement In Videos
Lead: Online, or more specifically YouTube, has allowed for a whole new type of product placement in music videos, where brands can be added or subtracted from promos on the fly. Some will argue that viewers would prefer...
January 14, 2015