SoundCloud and Triller team up for emerging artists playlist
It’s clearly the day for partnerships with social media companies that have rubbed some rightsholders up the wrong way. Alongside Billboard/Twitter we also have a SoundCloud/Triller tie-up to tell you about. SoundCloud...
May 6, 2021
Indian label Times Music signs licensing deal with Triller
TikTok’s ban in India has created a boom in user growth for other short-video apps, particularly those launched by Indian companies. However, western app Triller is also hoping to capitalise, and has just signed a licensing...
April 28, 2021
Triller has a new CEO and ambitions for ‘internet 3.0’
We know what you’re thinking. What IS internet 3.0? According to Triller’s latest announcement, it’s about “consolidating technology, apps and entertainment and lifestyle content platforms”...
April 15, 2021
Triller finally has a music licensing deal with US publishers
The National Music Publishers Association (NMPA) has had short-video app Triller in its sights for some time now over licensing. However, a deal has finally been struck to end the public hostilities. “NMPA is pleased...
March 25, 2021
Verzuz switches Apple Music for Triller following acquisition
It’s just under nine months since Instagram livestreams brand Verzuz signed an exclusive deal with Apple Music. However, that deal is now at an end according to Variety, after Verzuz was acquired by Triller’s...
March 10, 2021
Triller now claims it’s worth $10bn even with half the users
We may be reaching the point where someone needs to take Triller’s shovel away and gently remind it of the merits of stopping digging. Earlier this week, the company was the focus of a Billboard report claiming it had...
February 18, 2021
Triller claims ‘there is no legal definition of MAU/DAU’
In the past, Triller has responded aggressively to accusations that it has inflated its user figures in public statements: for example threatening to sue analytics firm Apptopia when the latter questioned its stats. Now...
February 17, 2021
Triller who? Universal Music reveals new deal with TikTok
One of the claims made by Triller in its response to UMG pulling its catalogue from the app last week was to bring TikTok into the fight. “It is UMG using their artist names as a front to extract ridiculous and non-sustainable...
February 9, 2021
Triller hits back at UMG claiming artists can license direct
If you thought Donald Trump’s advisers’ attempts to overturn the US presidential election would be the most surprising legal arguments you’d hear in 2021… Well, Triller might just have, ahem, trumped...
February 8, 2021
Universal Music blasts Triller and removes its music
Short videos app Triller is in the doghouse with Universal Music Group, in a big way. UMG has pulled its music from the app and slammed the company in a statement sent to journalists. “We will not work with platforms...
February 5, 2021
Pepsi and Fat Joe launch hip-hop talent contest on Triller
Triller broadcast a boxing match last weekend, albeit one between two fiftysomethings (admittedly fiftysometings Mike Tyson and Roy Jones Jr.) and its parent company Proxima is working with Snoop Dogg on a fully-fledged...
December 3, 2020